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16 JANUARY 2010

Airbrushed for change: feedback through Photoshop manipulation

"David Cameron's airbrushed poster campaign has backfired – setting off an internet craze of hilarious spoof versions.

On the site jokers can adapt the 'we can't go on like this' adverts to poke fun at the 15ft–high picture of the Tory leader. ...

Meanwhile, a focus group report on the campaign poster said: 'The general message was that it had backfired as it fed into the concerns people have about David Cameron and the Tories – that something doesn't quite add up.'"

(Bob Roberts, 16 January 2010)



Simon Perkins

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