"We are what the digital media universe says we are. Why fight it? Which brings us to Modernista!'s new Web site, which isn't a site in the classic sense, but a search–engine redirect–you Google them, and the top link takes you back to Google, but with a small red navigation bar in the corner. The bar leads to shop–related articles and information from Wikipedia, Facebook, Google News and Flickr, among other sites."
(David Gianatasio , March 2008, AdFreak)
