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Which clippings match 'Media Culture' keyword pg.1 of 2
04 APRIL 2014

YouTube: new forms of community, expression, identity, interaction

"This is the third lecture in a series titled 'Digital Natives,' referring to the generation that has been raised with the computer as a natural part of their lives, especially the young people who are currently in schools and colleges today. The series seeks to understand the practices and culture of the digital natives, the cultural implications of their phenomenon and the implications for education to schools, universities and libraries.

According to Wesch, it took tens of thousands of years for writing to emerge after humans spoke their first words. It took thousands more before the printing press appeared and a few hundred again before the telegraph did. Today a new medium of communication emerges every time somebody creates a new web application. 'A Flickr here, a Twitter there, and a new way of relating to others emerges,' Wesch said. 'New types of conversation, argumentation and collaborations are realized.'

Enter YouTube, which is not just a technology. 'It's a social space built around video communication that is searchable, taggable and mashable,' Wesch said. 'It is a space where identities, values and ideas are produced, reproduced, challenged and negotiated in new ways.'"

(Library of Congress, 22 May 2008)

Fig.1 Michael Wesch, 23 June 2008, Library of Congress []



2008amateur cultural production • anthenticity crisis • anthropologyappropriation • AtheneWins • authenticity • Bomb Iran (song) • Charlie Bit My Finger (2007) • Chevrolet Tahoe • Chevycollaborative productioncommunication mediumcommunity building • connection without constraint • context collapse • cultural anthenticity • demassified mediadigital ethnographydigital nativedigital texts • Dragostea Din Tei • fakesterflash frameFlickr • gaming the system • Gary Brolsma • global connectivity • Hi YouTube • home videohuman interaction • identity negotiation • identity performanceidentity production • illumistream • individualism • Kansas State University • Lawrence LessigLibrary of Congress • LisaNova • LonelyGirl15 • MadV • Marshall McLuhanmedia culture • media ecology • mediascapemediated culturememeMichael Weschnetworked individualismnetworked production • new forms of community • new forms of expression • new forms of identity • new forms of interactionnew media • new types of conversation • new ways of engaging • new ways of relating to others • Numa Numa (video) • participant observationparticipatory mediaprinting press • re-taking identity • reappropriation • Regina Spektor • remix cultureremixingRobert Putnam • seriously playful participatory media culture • sharingsocial space • Soulja Boy (video) • telegraph • user-generated content • video communication • video lecturevideo sharingvlogweb applicationwebcamYouTube


Liam Birtles
06 MARCH 2012

Senses of Cinema: Australian-based online film journal

"Senses of Cinema is an online journal devoted to the serious and eclectic discussion of cinema. We believe cinema is an art that can take many forms, from the industrially–produced blockbuster to the hand–crafted experimental work; we also aim to encourage awareness of the histories of such diverse forms. As an Australian–based journal, we have a special commitment to the regular, wide–ranging analysis and critique of Australian cinema, past and present.

Senses of Cinema is primarily concerned with ideas about particular films or bodies of work, but also with the regimes (ideological, economic and so forth) under which films are produced and viewed, and with the more abstract theoretical and philosophical issues raised by film study. As well, we believe that a cinephilic understanding of the moving image provides the necessary basis for a radical critique of other media and of the global 'image culture'."

(Nicola White, Senses of Cinema Inc)



academic journal • AFI Research Collection • analysis and critique • APAIS • art formAustralianAustralian cinema • Australian content • Australian Public Affairs Information Service • Australian-based • Bill Mousoulis • blockbuster • bodies of work • cinemacinephilic understandingcritical theoryeclecticexperimental cinema • film analysis • film industryfilm scholarship • film study • Film Victoriafilmmakinghand-craftedhistories • image culture • International Bibliography • journalmedia culturemedia studiesMLA • MLA Directory of Periodicals • Modern Language Association of America • Movie Review Query Engine • moving imageNational Library of Australiaonline journalradical critiqueRMIT Universityscreen cultureSenses of Cinema (journal) • theoretical issues


Simon Perkins
27 JULY 2010

NZ on Screen: An Archive of Aotearoa New Zealand Screen Culture

"In 2007 NZ On Air initiated the NZ On Screen project as an integral part of its digital strategy. Since 1989 NZ On Air has funded over 15,000 hours of local television production. Much of this content, as well as thousands more hours supported by broadcasters, film investors and other funding sources, is not easily accessible to the public.

NZ On Screen is unlocking the treasure chest, providing access to the wealth of television, film, music video and new media produced in NZ, along with knowledgeable background information."

(New Zealand on Screen)

Fig.1 Murphy, G. (1981). Goodbye Pork Pie. Aotearoa New Zealand, NZ Film.
Fig.2 Tamahori, L. (1994). Once Were Warriors. Aotearoa New Zealand, New Zealand Film Commission
Fig.3 Ballantyne, A. (2009). The Strength of Water. Aotearoa New Zealand, NZ Film.





19892007Aotearoa New Zealandarchivebroadcastcontentculturedigital strategyfilmfilm makingfilmmakerfundinginvestmentiwilocal television productionMaori • Maori Television • mediamedia culturemoving imagemusic videoNew Zealand cinemaNew Zealand on ScreenNZ Film ArchiveNZ On Screenold mediaproductionscreen culture • Te Mangai Paho • televisionTVNZ • TVNZ Archives


Simon Perkins

Digital Britain: Media today is participative, interactive, equal and many-to-many

"This will represent a significant change to the old analogue models of distribution, of monetisation and of participation. Media today is participative, interactive, equal and many–to–many. Where traditionally innovation and creativity was largely the domain of specialist teams in large organisations, today there is a creative revolution which is rooted in the opportunities afforded by connectivity. There is a significant opportunity to take the success of our creative industries into this interactive and participative world."
(Digital Britain: Final Report, Department for Business, Innovation and Skills and the Department for Culture, Media and Sport, June 2009, UK)


Simon Perkins
20 JULY 2009

The Power of 8: Towards a New Media Literacy

"Media literacy in the age of YouTube, Twitter and Google? Some argue that online youth cultures now understand more about this than traditional academics and media professionals. So what do this new generation need from the BBC and what can it learn from them?

So – when we talk about 'media literacy', we are faced with two key questions: Just which media are involved? And precisely who do we expect to be literate? This essay explores the need for an entirely fresh look at media literacy as we approach the end of the first decade of what is already a remarkable new millennium.
Secondly the education system that seeks reluctantly to embrace media literacy – from school to university – has been built around systemic convenience. So much of what passes as acceptable practice exists only for the convenience of the system, and certainly not for the learners. We have a curriculum wrapped around the factory learning concept of 'met before': as students turn over their test papers, their teachers outside the exam room fret, worrying whether everything on the paper has been properly introduced and covered previously. The students turn their papers over nervously hoping for 'no surprises'.

But current youth is not to be found in areas populated by previous generations. The chattering classes are largely not to be found in online forums devoted to machinima or fan fiction. Youth user–generated media leaps virally and unheeded from phone to phone and achieves status via word of mouth in social networks. Youth culture has been led to new and often unseen places. The question is how should media literacy, as a broad concept, respond to that?"
(Professor Stephen Heppell, p.6)


Simon Perkins

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