"This rare archival footage of McLuhan speaking to an ABC journalist on his visit to Australia was recorded on 19 June 1977 in Sydney.
ABC Archive notes: 'Canadian expert on electronic media, Marshall McLuhan, arrives in Australia to address a seminar on Australian radio. He advocates shortening of TV transmission time and better balance between TV, radio and press. McLuhan speaks about the effect of TV on children.'
From other sources we know that he was brought to Australia by Sydney radio station 2SM.
Sadly no record of the interviewer has been kept, though we think she has a New Zealand accent."
(ABC Radio National, Australia)
Fig.1 This rare archival footage of McLuhan speaking to an ABC [Australian Broadcasting Corporation] journalist on his visit to Australia was recorded on 19 June 1977 in Sydney.
"In June 1977 Marshall McLuhan visited Australia and was a guest on Monday Conference, a popular live ABC television show hosted by Robert Moore. McLuhan debated his ideas with Moore and took questions from a feisty studio audience made up of members of the media and advertising industry, including TV boss Bruce Gyngell (see Part One at 14 mins), and young, funky Derryn Hinch (see Part Two from 3 mins).
McLuhan had been brought to Australia to address a broadcasting conference organised by Sydney radio station 2SM, and the Monday Conference was broadcast from the ballroom of the Sydney Hilton Hotel.
Many in the audience clearly admired McLuhan who has well into his prime and at ease with the live television situation. The discussion covered an eclectic range of topics, from television, privacy and Richard Nixon to holograms, transcendental meditation, Jane Austen, Euclidean geometry, denim jeans and nude streaking.
Towards the end of the program the always unpredictable McLuhan can be heard just off-mic, saying to Moore, 'I'm terribly sorry, but I'm going to have to sneak off and have a pee!'."
(ABC Radio National, Australia)
Fig.1,2&3 Marshall Mcluhan, lecture recorded by ABC Radio National Network on 27 June 1977 in Australia.
"To McCullough, computer animation, geometric modeling, spatial databases – in general, all forms of media production or design – can be said to be 'crafted' when creators 'use limited software capacities resourcefully, imaginatively, and in compensation for the inadequacies of prepackaged, hard-coded operations' (21).... Again, as Sennett suggests, we 'assert our own individuality' against the prepackaged, predetermined processes and limitations of the tools we're using. Craftsmanship, says aesthetic historian David Pye, is 'workmanship using any kind of technique or apparatus, in which the quality of the result is not predetermined, but depends on the judgment [sic], dexterity and care which the maker exercises as he works' (45).
'Workmanship engages us with both functional and aesthetic qualities. It conveys a specific relation between form and content, such that the form realizes the content, in a manner that is enriched by the idiosyncrasies of the medium' (McCullough p.203). '[E]ach medium,' McCullough says, 'is distinguished by particular vocabulary, constructions, and modifiers, and these together establish within it a limited but rich set of possibilities' (McCullough p.230). Similarly, each methodology, or each research resource, has its own particular vocabulary, constructions, modifiers, obligations, and limitations. We need to choose our tools with these potentially enriching, and just as potentially debilitating, idiosyncrasies in mind. Do we need advanced software, or will iMovie suffice? Do we need to record an focus group in video – or will the presence of the camera compromise my rapport with my interviewee? Will an audio recording be more appropriate? Do we need to conduct primary interviews if others have already documented extensive interviews with these same subjects? Do we need to conduct extensive, long-term field-work – or can we accomplish everything in a short, well-planned research trip? How do I match my problem or project to the most appropriate tool?"
(Shannon Mattern, Words in Space)
Malcolm McCullough, Abstracting Craft: The Practiced Digital Hand (Cambridge, MA: MIT Press, 1996).
"In the wake of post-modernist practice, computer-based media has resisted definition -- and for good reason: definitions are confining. They reduce the range of potential in the object defined by drawing attention away from what lies outside the wall of definition. This is a particular concern with new media, because one of its attractions is its fluid, multifarious character, its permeable walls. Digital media's peculiar nature challenges traditional categories; this in itself is an aspect of its radical character. But there is value in proposing and discussing alternative definitions of digital media -- even if these definitions are contingent, bracketed by circumstances. In fact, it may be best to regard them as contingent, because our experience with digital media is so fresh, and where it leads so unclear. The definitions of today will inevitably be replaced tomorrow, as new applications for digital media emerge over time. Definitions are meant to establish a shared vocabulary that can focus argument -- and often, covertly, to achieve a politically motivated purpose. The purpose of our project is overt: If, as Marshall McLuhan suggests, we literally construct the world we inhabit through the design and deployment of our media technologies -- because they enable certain behaviors while discouraging others -- then the social and political ramifications of how we define and address the emerging digital media are undeniable. By identifying a subject's key characteristics, we begin to say what it is and what it is not. For digital media this is particularly critical; if the digital arts community does not lead the discussion about how to define digital multimedia, and the types of behaviors it should or shouldn't encourage, other interests, like governments and corporations, will force a definition upon us."
(Ken Jordan, 2002)
Fig.1 'The Apple-1 Computer customised with an after-market wooden enclosure with carved name and keyboard'
2). Ken Jordan (2002). 'Defining Multimedia'
"You know how people sometimes say that jazz is the only truly American art form? Animated GIFs are like the jazz of the internet: they could only exist, and be created and appreciated, online. That said, PopTart Cat is not exactly on par with Thelonious Monk. But photographer Jamie Beck and motion graphics artist Kevin Burg may have finally found a way to elevate the animated GIF to a level approaching fine art, with their 'cinemagraphs' -- elegant, subtly animated creations that are 'something more than a photo but less than a video.' ...
The pair was inspired to create these cinemagraphs while preparing to cover Fashion Week this past February: 'We wanted to tell more of a story than a single still frame photograph but didn't want the high maintenance aspect of a video,' they told Co.Design via email."
(John Pavlus, Co.Design)