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Which clippings match 'Celebration (city)' keyword pg.1 of 1
20 FEBRUARY 2010

Walt Disney's Experimental Prototype Community Of Tomorrow

"Take a look at Walt Disney's vision for the city of the future, the Experimental Prototype Community Of Tomorrow or Epcot. 'No city of today will serve as the guide for the city of tomorrow,' serves as a guiding principle as varied ideas from shopping mall living, to freeways, to pedestrian safety, to high speed transit are considered. Disney himself says the city of tomorrow must abandon the old cities and their problems and be built on virgin land from scratch.

From its 'cosmopolitan convention center' to its theme–park shopping districts, Disney envisioned his 50–acre city core, completely enclosed and climate controlled like a shopping mall, hermetically sealed from the natural world. Outside of this air–conditioned environment of shops and offices, apartments, then parks and schools, then suburban houses radiate in a fantasy of controlled zoning where every use is separated from every other use.

Despite being conceived as a modern utopia based around the automobile, Epcot envisions a future of mass transit for the daily commute. 'Freeways will not be EPCOT's major way of entering and leaving the city,' declares a confident narrator. Instead, an electrified monorail and people mover will connect the city and suburb, radiating in all directions from the core. It was envisioned that the primary use of the car would be for 'weekend pleasure trips.'

Repeatedly, the dangers of automobile traffic for pedestrians are cited. The pedestrian is, in fact, declared 'king' as transportation uses, like Epcot's zoning, are completely separated. The pedestrian is 'free to walk and browse without fear of motorized vehicles.' Children and bikes have separate paths in the suburbs for walking or riding to school. Electric vehicles travel on elevated roadway's through Epcot's downtown while underground transit carries workers in and out of the city. Separate facilities for cars and trucks are provided further underground.

Disney did eventually build a prototype city, but the end result was far from what was envisioned for Epcot. The town of Celebration, Florida chose not to abandon the cities of the past but to embrace the patterns that make them so interesting to experience. New Urbanism has been brought in to create a mixed–use town center and compact living. Celebration was just as carefully planned as the Epcot of old, but the end result is quite different."

(Branden Klayko, 20 November 2009, Broken Sidewalk)

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CONTRIBUTOR

Simon Perkins
21 JUNE 2005

The Corporation: provocative account charting the evolution and powerful influence of the contemporary business corporation

"Provoking, witty, stylish and sweepingly informative, THE CORPORATION explores the nature and spectacular rise of the dominant institution of our time. Part film and part movement, The Corporation is transforming audiences and dazzling critics with its insightful and compelling analysis. Taking its status as a legal 'person' to the logical conclusion, the film puts the corporation on the psychiatrist's couch to ask 'What kind of person is it?'"

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TAGS

1886 • 2003 • bad apples • Bolivia • Bovine Growth Hormone • Bovine Somatotropin • businessCanadacapitalismCelebration (city) • Charles Kernaghan • Coca-Cola • commercial institution • contemporary business • corporate Americacorporate behaviourcorporate historycorporate modelcorporate responsibility • corporate social responsibility • corporationscritical perspective • dairy cattle • DDT (dichlorodiphenyltrichloroethane) • developmental vulnerability • documentary filmDwight Eisenhower • economic externalities • economyexploitationexploitation of natural resources • Fanta • financial dealingfinancial innovationFox News • Fraser Institute • free market economy • government-chartered institution • Howard Zinn • IBM • intergenerational tyranny • investigative news • Jennifer Abbott • Joel Bakan • legal entity • limited liability • Mark Achbar • Mark Moody-Stuart • marketing practices • mastitis • Michael Moore • Michael Walker • military-industrial complex • milk • milk production • Milton Friedman • Monsanto • Monsanto Company • nagging • Naomi KleinNaziNikeNoam ChomskyNorth Americapatent registrationperception managementPeter Drucker • petrochemicals • Pfizer • posilac • powerprofit • rational tyranny • Ray Anderson • Robert Hare • Samuel Epstein • stealth marketing • The Corporation (2003) • toxicology • tragedy of the commonsundercover marketingunethical behaviourUnited StatesUniversity of British ColumbiaVandana Shiva
09 JUNE 2004

Celebration, Florida: Branded City/community

"Disney has managed to go furthest, further than any other brand in actually building the cocoon, not associate themselves with the lifestyle, but build the lifestyle in three dimensions, complete enough for their customers to pack up their things and move inside the brand. And that is a place in Florida called Celebration, which is a Disney town. And Celebration is the first branded town. Now we used to have branded factory towns, right? which were built around production. Now what we have are towns that are built around consumption, lifestyle, and in Celebration, Florida, you can actually send your kids to the Disney school, and you can vote for political representatives who will represent you in the Disney Town Council. So it's truly privatised democracy."
(Naomi Klein, radio transcript)

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TAGS

brand • branded town • Celebration (city)citycommunityFloridamodel villageNaomi KleinnostalgiaPostmoderntheme parkutopiaWalt Disney
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