Not Signed-In
Which clippings match 'Body Language' keyword pg.1 of 1
13 NOVEMBER 2014

Shocking augmented reality experience greets London commuters

"Pepsi Max has gone straight to the top of this week's Viral Video Chart with its 'unbelievable bus shelter' which hoodwinked Londoners into thinking they were witnessing everything from an alien invasion to a loose tiger running in their direction.

The drinks brand rigged up a bus stop in the middle of central London with convincing digital technology which gave commuters the allusion that they were looking through a pane of glass to the world outside, when really they were seeing a digital display. A variety of awesome effects were then played onto the display to give the unsuspecting victims a fright."

(Staff Writer, 27 March 2014, The Drum)

1
2

3

4

5

TAGS

2014advertisingadvertising campaignadvertising conceptsadvertising in public spacesalien invasionaugmented realityaugmented reality experiencebody language • bus shelter • bus shelterscommuterdigital screensexperience creationexperience design • fright • frighteningLondon • New Oxford Street • nonverbal communication • outlandishPepsi • Pepsi Max • reactions • show (spectacle)stuntsurprisetiger • unbelievable • unbelievable scenarios • viral video

CONTRIBUTOR

Simon Perkins
15 JUNE 2014

Lost in Translation: The Problem with Email

"'If you think of culture as just kind of the sum total of the relationships that colleagues have with each other, the thing about email is, it does literally nothing to build those relationships and is more likely to actually damage whatever connective tissue there is in the first place,' says Bryant.

Maybe it's time to pick up the phone. Or better yet, try stopping by someone's office to have a quick chat. It's amazing how much more polite and understanding people are when they're not hiding behind a keyboard."

(Adam Bryant, The Big Think, Inc.)

1
2

3

CONTRIBUTOR

Simon Perkins
Sign-In

Sign-In to Folksonomy

Can't access your account?

New to Folksonomy?

Sign-Up or learn more.