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Which clippings match 'Social Media' keyword pg.1 of 10
07 FEBRUARY 2013

How will the future objects and methods of graphic design and the industries it serves be reconfigured?

Thursday 07 and Friday 08 March 2013, Open, 20 Bank Plain, Norwich, Norfolk, NR2 4SF

"A two day symposium organised by Norwich University of the Arts that will explore the relationship between print and digital, and the coexistence of media in a wider sense; how they combine, and how they provide unique opportunities.

As the design industry embraces dramatic changes in technology, the Cowbird Symposium will look at graphic design as an output, a practice and a profession, exploring the relationships between print and screen-based communication. Guest speakers, all leading thinkers and practitioners themselves, will be invited to comment on the future of the distributed text – the book, magazine, newspaper and poster, as well as the challenge and opportunity afforded by new technologies, tablets, e-readers, smart phones, augmented reality, social media, digital displays, and new practices, crowdsourcing, coding, data sharing, and social reading."

(Norwich University of the Arts)

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TAGS

2013augmented realitybook formcoding • coexistence of media • Cowbird Symposium • crowdsourcingdata sharingdesign for printdesign industry • digital displays • discourse and practice • distributed text • e-readergraphic design • graphic design discourse • graphic design practice • graphic design profession • magazine form • new practicesnew technologiesnewspaper • Norwich University of the Arts • objects and methods • poster design • print and digital • screen-based communication • smart phonesocial mediasocial readingsymposiumtabletstechnological changethe future of digital content • the future of graphic design • the future of the bookUK

CONTRIBUTOR

Simon Perkins
23 OCTOBER 2012

Small business marketing: tweeting globally, accessed locally

"SAN FRANCISCO - Three weeks after Curtis Kimball opened his crème brûlée cart in San Francisco, he noticed a stranger among the friends in line for his desserts. How had the man discovered the cart? He had read about it on Twitter.

For Mr. Kimball, who conceded that he 'hadn't really understood the purpose of Twitter,' the beauty of digital word-of-mouth marketing was immediately clear. He signed up for an account and has more than 5,400 followers who wait for him to post the current location of his itinerant cart and list the flavors of the day, like lavender and orange creamsicle.

'I would love to say that I just had a really good idea and strategy, but Twitter has been pretty essential to my success,' he said. He has quit his day job as a carpenter to keep up with the demand.

Much has been made of how big companies like Dell, Starbucks and Comcast use Twitter to promote their products and answer customers' questions. But today, small businesses outnumber the big ones on the free microblogging service, and in many ways, Twitter is an even more useful tool for them."

(Claire Cain Miller, 22 July 2009, New York Times)

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TAGS

ad budget • advertising and marketing • advertising strategy • being discovered • big companies • cart • Coca-Cola • Comcast • creme brulee cart • current location • Curtis Kimball • customers • Dell • desserts • digital word-of-mouth marketing • e-commerce business • fresh • itinerant cart • little-bitty store • little-bitty town • local businesslocal businesseslocalisationMcDonaldsmicroblogging • mom-and-pop shops • multiplatform marketers • New York Times • promote products • San Francisco • shopping behaviour • small businesssmall businesses • small-business owners • social media • Starbucks • supersmall businesses • sushi restaurant • tactical engagementTweetDeckTwitter • Twitter followers • Twitter localisation • Umi (restaurant) • word of mouth • word-of-mouth • word-of-mouth promotion

CONTRIBUTOR

Simon Perkins
22 OCTOBER 2012

Arts Thread: a social media site for design creatives

"ARTS THREAD media has been created as a social enterprise: an online educational tool designed to connect students, graduates, universities and industry, exclusively within the field of design."

(Alex Brownless)

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art and designart and design careersart and design higher education • Arts Thread • design creatives • design educationdesign graduatedesign industrydesign portfoliodesign studentdesign student portfolio sitegraduate designersgraduate graphic designergraphic design • New Designers • online tool • social enterprise • social media • social media service • UKvisual communication

CONTRIBUTOR

Simon Perkins
30 SEPTEMBER 2012

The9Billion: Sustainability, Clean Technology News and Views

"Here at THE9BILLION you'll find the latest news, information and opinion related to living a happier and more sustainable life, one day at a time. Main categories cover Earth, Technology, Living, Business, Politics, Culture, Entertainment, and the Social aspects of life.

It's estimated that the world's population will reach around 9 billion people by 2050, and then begin to fall. We are currently approaching 7 billion. Many of us living today will still be around in 2050. The question is: given our many social and environmental issues, how are 9 billion people going to learn to live sustainably by 2050?"

(John Johnston)

Fig.1 "Greenaid Seedbomb Vending Machine", SpontaneousInterventions [http://www.spontaneousinterventions.org/project/greenaid-seedbomb-vending-machine].

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20112050 • 9 billion people • clean technology • connectivityemerging technologiesenvironmentenvironmental issuesenvironmental responsibilitygreen • happier life • information and opinion • John Johnston • learn to live sustainably • living sustainably • mobile technologiesnews • news and views • online communicationonline communitiesopinionsocial issuessocial media • social media advocate • social media strategist • social responsibilitysocial softwaresustainability • sustainable life • The9Billion • world population

CONTRIBUTOR

Simon Perkins
29 SEPTEMBER 2012

1000heads: The Word of Mouth People

"Traditional marketing was built for another age. Today a new creative energy is required. Sociability is the media of now. Social connections happen everywhere, every minute of every day, in the real world and in the digital world. Social communication touches everybody. Brands are carried along in the stories people share, and the conversations they have, in social media, on their mobiles, and face to face. We help brands to get their stories to travel further and faster, building sustained relationships and advocacy as they go.

Our story began in a (thankfully converted) cowshed back in 2000. We saw that a new age of communication was emerging, an age of social communication. Since then we have worked with some of the world's best businesses helping them to behave in different ways; encouraging participation and collaboration with their audiences. We now have an 90-strong team of talented thinkers, doers and sometime dreamers who bring social communication to life for brands around the world."

(1000heads)

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TAGS

1000heads • 2000advocacyaudiencebrandingbrandscollaborationconnected • conversations people have • digital worldface-to-facemarketing • marketing practices • media of now • mobilenetworknetwork society • new communication age • new creative energy • participation • sociability • social communication • social connections • social media • stories people share • sustained relationships • their stories • thinkers

CONTRIBUTOR

Simon Perkins
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