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Which clippings match 'Contrasting Perspectives' keyword pg.1 of 1
04 SEPTEMBER 2018

Sweden: Truth, Lies and Manipulated Narratives

"Good Sweden vs Bad Sweden. Sweden is usually recognised as being innovative, transparent and progressive, with good healthcare, welfare and gender equality. More recently, however, a growing chorus of Sweden sceptics have emerged. In this report, Gabriel Gatehouse went to find out more about these competing narratives."

Sweden: Truth, Lies and Manipulated Narratives. 2018. BBC Two, BBC Newsnight. 22 August 2018, 22:30, 18 minutes.

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BBC Twocontrasting perspectivescultural narrativescultural valuesdiscrepancydrugsdual narrativesEvan Davis • failed multicultural project • fiction and reality • Gabriel Gatehouse • good versus evilgunsimmigration • Jack Garland • liberal utopia • lies • Malmo • manipulated narratives • mirror worldmodel citizennationalism • Newsnight (TV programme) • night and day metaphorother sideparallel narrativesparallel storiesprejudgment • questioning familiar narratives • refugee • Rosengard • secular society • Stuart Denman • Swedentruth

CONTRIBUTOR

Simon Perkins
01 NOVEMBER 2014

Mirrored story lines used for Honda The Other Side promotion

Honda's "The Other Side aims to bring to life these two sides of Honda by putting fans at the heart of a high–adrenaline dual narrative. The story unfolds in two parallel tales, one set during the day and the other at night. The daytime story sees a father picking his daughter up from school in his white Civic and driving her to a surprise party.

By contrast the night–time narrative shows the father's other side – an undercover cop driving a crew of art thieves to a police sting, in a head–turning red Type R. While very different in tone, the two stories mirror each other perfectly in their composition. ...

A press of the 'R' key puts the director's cut into the viewers' hands, allowing them to switch in real time between two mirrored story lines. Through sound design and seamlessly matched scenes, you can't help but feel the power of Honda's other side. ..."

(Wieden+Kennedy London, 30 October 2014)

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TAGS

2014alter ego • Bobby Krlic • car adcar chasechase scenecontrasting perspectives • Daniel Wolfe • daytime • drivingdual narratives • Honda Civic • Honda Civic Type RHonda Civic Type Rinteractive advertisinginteractive video • Jean-Philippe Ricci • mirror world • mirrored story lines • Mourad Frarema • night and day metaphor • night-time • other sideparallel narrativesparallel stories • put your foot down • Robbie Ryan • scene jumping • scene matching • Slimane Dazi • Stinkdigital Scott Dungate • switching between • time jump • time of day • toggling between • Wieden+Kennedy London • YouTube • YouTube interactivity

CONTRIBUTOR

Simon Perkins
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