"The economists Richard Lester and Michael Piore have studied the firms that sought to create the switching technology, finding that cooperation and collaboration within certain companies allowed them to make headway on the switching technology problem, whereas internal competition at other corporations diminished engineers’ efforts to improve the quality of the switches. Motorola, a success story, developed what it called a 'technology shelf,' created by a small group of engineers, on which were placed possible technical solutions that other teams might use in the future; rather than trying to solve the problem outright, it developed tools whose immediate value was not clear. Nokia grappled with the problem in another collaborative way, creating an open-ended conversation among its engineers in which salespeople and designers were often included. The boundaries among business units in Nokia were deliberately ambiguous, because more than technical information was needed to get a feeling for the problem; lateral thinking was required. Lester and Piore describe the process of communication this entailed as 'fluid, context-dependent, undetermined.'[20]
By contrast, companies like Ericsson proceeded with more seeming clarity and discipline, dividing the problem into its parts. The birth of the new switch was intended to occur through 'the exchange of information' among offices 'rather than the cultivation of an interpretative community.'[21] Rigidly organized, Ericsson fell away. It did eventually solve the switching technology problem, but with greater difficulty; different offices protected their turf. In any organization, individuals or teams that compete and are rewarded for doing better than others will hoard information. In technology firms, hoarding information particularly disables good work.
The corporations that succeeded through cooperation shared with the Linux community that experimental mark of technological craftsmanship, the intimate, fluid join between problem solving and problem finding. Within the framework of competition, by contrast, clear standards of achievement and closure are needed to measure performance and to dole out rewards.
[20] Richard K. Lester and Michael J. Piore, Innovation, the Missing Dimension (Cambridge, Mass.: Harvard University Press, 2004), 98.
[21] Ibid., 104."
(Richard Sennett, 2008, pp.32-33)
1). Sennett, R. (2008). "The Craftsman". New Haven & London, Yale University Press.
"The theme of the lecture addresses a question: how can we design spaces in the city which encourage strangers to cooperate? To explore this question, I'll draw on research in the social sciences about cooperation, based on my book, and relate this research to current issues in urban design."
(Harvard Graduate School of Design, 28 February 2012)
"In the third segment, the two bald human heads from the first segment, now fully dimensional on what is clearly a tabletop, gauge each other by eye, trying to figure out how to interact without fighting.
They cooperatively offer objects from their mouths that they think would help the other... toothpaste vs. a toothbrush, a pencil vs. a sharpener (held by disgusting tongues), etc.They start off okay, but eventually in their haste anticipate the other's needs, they start getting things wrong... a piece of bread gets a shoelace through it, the toothbrush goes into the pencil sharpener (not a pretty sight), etc., until the two collapse into panting wrecks, torn up by their hasty actions."
(Tim Fitzpatrick)