Not Signed-In
Which clippings match 'Lights' keyword pg.1 of 1
13 NOVEMBER 2014

Time and effort studies comparing the efficiency of pre-prepared meals with that of meals prepared from scratch

"Pre–cooked foods, made possible by new packaging development, are a major time–saver for housewives. Notice the difference in time and effort required in the preparation of a pre–cooked, pre–packaged goulash dinner and one fixed entirely from scratch. lights attached to the cook's wrists show how many more movements she had to make in the 90 minutes it took the long way, compared with the pre–cooked way which took only 12 minute."

(Elizabeth Diller, 1999, p.386)

Elizabeth Diller (1999). Bad Press. "Gender Space Architecture: An Interdisciplinary Introduction". editors: Iain Borden, Barbara Penner and Jane Rendell, Routledge.

1

TAGS

bodies in spacecirculationcooking in the kitchenDiller + ScofidiodinnerefficiencyElizabeth Dillereveryday movement • fast food preparation • Georges Teyssot • goulash • home cooked meal • housewifehuman factors in designhuman motionkitchen • labour-saving • lightsLillian Gilbreth • meal preparation • motion-trackingmovement analysismovement efficiencymovement in spacepatterns of movement • pre-cooked • pre-prepared meals • prepackaged food • prepackaged mealpreparing a mealready mealready-made mealRicardo Scofidio • spatial information • spatial mappingstudying motionThe Kitchen Practical (1929)time savingtime-motion studiestracingtrajectoryunderstanding movementwasted motion • wrist

CONTRIBUTOR

Simon Perkins
03 OCTOBER 2014

Interactive dancing traffic lights make waiting more entertaining

"An interactive installation in Lisbon aims to encourage pedestrians to wait until it's safe to cross the road by making the traffic lights 'dance' using motion capture technology (+ movie).

Car brand Smart teamed up with advertising agency BBDO Germany to create a special pedestrian crossing light in the Portugese capital, featuring a red stick figure that dances to attract the attention of pedestrians who might otherwise walk out into the road.

The project was part of a wider marketing campaign by Smart to launch two new versions of its compact city car–the Smart ForTwo and the Smart ForFour–which also included a roadshow around Europe."

(Dezeen, 17 September 2014)

1
2

3

4

5

6

CONTRIBUTOR

Simon Perkins
08 NOVEMBER 2008

Snickers Don't Stop ad campaign: traffic light men rise up

"The ad was shot in Saudi Arabia, all the post was done in Amsterdam and the music is by a hip hop band out of Kuwait."

Client: Snickers; Agency: BBDO/Impact Dubai; Creatives: Jennie Morris, Sian Binder; Production Company: X Ray Films; Director: Joeri Holsheimer.

1
2

3

TAGS

2007ad campaignAmsterdamanimation • Army of One (band) • Azza Aboual Magd • BBDO • BBDO Dubai • chase scenecrosswalkduelfightfight backfight sequencegreen • Hans Loosmann • high concepthip-hop • Impact BBDO Dubai • Jennie Morris • Joeri Holshheimer • Kuwait • Lets Roll (song) • lights • little green man • little red man • Masterfoods Middle East • Middle East • Niels Scheide • Peter Russellreanimatingred • Rolf Van Slooten • Saudi Arabia • Sian Binder • Snickers • Soeren Schmidt • street sign • Tarek Abdallah • traffic lightUnited Arab Emirates • Valkieser Capital Images • X Ray Films

CONTRIBUTOR

Simon Perkins
Sign-In

Sign-In to Folksonomy

Can't access your account?

New to Folksonomy?

Sign-Up or learn more.