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Which clippings match 'Video Response' keyword pg.1 of 1
04 NOVEMBER 2013

YouTube API v2.0: YouTube video response feature discontinued

"YouTube's video responses feature has been retired as explained in this announcement. While existing video responses are still available, YouTube no longer supports the ability to retrieve a list of video responses for a video, to upload new video responses, or to delete video responses, though you can delete the video that was used in a video response. Consequently, these functions are also no longer supported in the API."

(Google Developers, 30 September 2013)

[The feature was retired on 12 September 2013 as explained here:–long–video–responsesnext–up–better.html]



2013click-through rate • content engagement • David Caraccio • DavidSinRocks • discontinued • fan engagement tools • Google Developers • InVideo Programming • obsolescenceresponse • share video links • software feature • video response • ways to connect • YouTube • YouTube video response


Simon Perkins

Fictional web series exploits YouTube 'video response' feature

"It began with a lonely girl reaching out to the world from her bedroom. lonelygirl15 flipped on her webcam on June 16th, 2006, and in the course of a few short months millions rallied around her cry for help. Her parents followed a strange religion, the Hymn of One, and were preparing lonelygirl15, Bree, for a mysterious ceremony. With the help of her friend Daniel, and a passionate community of online friends, Bree exposed the true nature of her parent's religion, and fled for her life."
(EQAL, Inc.)

[lonelygirl15 exploits the YouTube 'video response' feature. In doing so it enables multiple independent video clips to be associated with each other to form a single interactive narrative 'web series'.]



2006Amanda GoodfriedBreeconfession • Danielbeast • fictionGreg Goodfriedinteractive narrativeJessica RoseLG15LonelyGirl15mediumMiles Beckettonline dramaRamesh Flindersresponseself-shotsvideo responsevlogweb serieswebisode • Yousef Abu-Taleb • YouTube


Simon Perkins
28 AUGUST 2006

Online Video Publishing Tool Exploited To Present Non-Linear Narrative

Users of the online video publishing tool YouTube are using the environment to discuss the events of their unfolding relationship. They are exploiting the response/reply aspect of the tool to create a dialogue of video exchanges. The two protagonists Bree and Daniel discuss their problems (generally centred on their ideological differences: Bree is Christian and Daniel is not) while their commentators look on and respond through their own video responses. The constellation of user responses is redefining the publishing and community aim of the tool into a platform for evolving ad–hoc personal narratives that in this case centres on teenage angst and intrigue.


24 AUGUST 2006

Viral Marketing: Video-blogging Cited As Catalyst For Webcam Sales

"[Melody] Oliveria created what's known on the Internet as a 'viral video' – something that spreads as fast as the flu and gets talked about just as much. Some viral videos are goofy; some are just strange. But an increasing number are of average people talking about products they like. It's the ultimate word of mouth.

'A lot of people who saw that video probably thought you were working for Logitech,' Hughes asked Oliveria. 'Some people asked me if I was working for them, figuring I was being paid for it, but I wasn't,' she said.

But after Oliveria's viral video explosion, sales of Logitech webcams more than doubled on

That gets the attention of marketers, who last year spent [USD] $12 billion on Internet advertising – up 30 percent from the year before. This was an advertisement that got results … for free.

'There's that old phrase, if you can't beat them, join them. Well, marketers are trying to join them quite desperately,' says new media consultant Joseph Jaffe."
(John Kreiser, 4 August 2006)




2006amateur videoAmazon.comappearanceaugmentationblog • BowieChick • CBS Newsconfessionconsumer endorsementdecorationdigital narcissismembellishmentemotions become commodified • endorsement • Logitech • mask • Melody Oliveria • outpouringsoverlayproduct endorsementrecommender culture • Sandra Hughes • self-shotsteenuser-generated contentvideo bloggervideo responsevideo-bloggerviralviral marketingvlogwebcamwebvideoYouTube

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