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Which clippings match 'Philip Morris' keyword pg.1 of 1
09 JUNE 2015

Artists Against TTIP

"The Transatlantic Trade and Investment Partnership (TTIP, pronounced tee-tip) is a comprehensive free trade and investment treaty currently being negotiated – largely in secret – between the European Union and the USA.

The scope of the negotiations is very broad. The stated goal is to reduce 'barriers to trade' between the EU and US. In practice TTIP would lead to a huge transfer of power from democratically elected governments to large corporations. The implications for public health, the environment, public service provision, financial regulation, labour standards and social protections are profound. On top of this, research produced for the European Commission estimates that TTIP will lead to the loss of 1 million jobs."

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TAGS

Andrew Scott • Anti-Counterfeiting Trade Agreement (ACTA)Australian Government • back door • banking regulations • bi-lateral trade agreement • big business • clinical trials • controversial policy • data privacy • environmental legislation • EU • EU REACH • EuropeEuropean Parliamentfinancial crisis • food safety • fracking • growth hormones • international treaties • Investor-State Dispute Settlements (ISDS) • Juliet Stevenson • North American Free Trade Agreement (NAFTA) • pharmaceutical companies • Philip Morrisprivacy rights • public awareness campaign • Quebecregulatory framework • Ruth Wilson • sovereigntytoxic substancestrade agreement • trade deal • Transatlantic Trade and Investment Partnership (TTIP) • transnational corporations • TTIP • US farmers • USA • Vivienne Westwood

CONTRIBUTOR

Simon Perkins
04 OCTOBER 2013

California Department of Public Health: The Marlboro Man Recoded

"Brands are about meaning. In this case, Leo Burnett was able to transform a mild woman's cigarette into a rugged masculine product virtually overnight by using iconic imagery. The brand was literally re–imagined and thrust into the number 1 position as a result. The state of California realized that they needed to disempower this same iconic imagery and bluntly point out that even rugged cowboys can suffer serious diseases like lung cancer, emphysema, and heart disease caused by smoking."

(Kurian M. Tharakan)

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TAGS

19241954advertising campaign • Asher and Partners • California Department of Public Health • cancer • cigarette addiction • consumer brandscowboycritical commentaryculture jamming • David McLean • Dick Hammer • disarmamentdiseaseemotive manipulation • emphysema • gendered brandsharmful effects • heart disease • iconic imagery • impotence • Leo Burnett • lung cancer • Marlboro (cigarette) • Marlboro Country • Marlboro Cowboy • masculinityPhilip Morrispublic health campaignre-inscriptionre-purposerecoding • renarrativize • ruggedsmoking causes impotencesmoking cigarettes • smoking related diseases • tobacco industry • Wayne McLaren

CONTRIBUTOR

Simon Perkins
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