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16 SEPTEMBER 2013

Robert Peston Goes Shopping: shopping and the high street retailer

"In this new three–part BBC Two series, Robert Peston tells the colourful story of shopping in Britain since the Second World War. Using rarely seen archive and interviews with the key players of British retail, Peston explores how shopping has changed–and how it's changed us.

He tells the story behind some of our favourite high street stores, including Marks and Spencer, Sainsbury's and Tesco. He explains how we fell in love with shopping, but allowed the love affair to become too passionate, so much so that many of us ended up in chronic debt. And he shows how retail is now in the grips of a revolution as it attempts to come to terms with the rise of online shopping and the fallout of the financial crisis.

In the first episode, Seduction, Robert Peston tells how shopping in Britain was transformed from a chore to be endured into our favourite pastime. In the years of austerity and rationing after the Second World War, shopping was drab. There were long queues, yet there was little to buy.

But in the economic boom of the 1950s, consumerism took off. Marks and Spencer led the way with a mix of quality, value and customer service. From America came self–service supermarkets, which changed the way we shop. Then came out–of–town superstores–one–stop shops which fed the need for convenience as car ownership and the numbers of working women rose in the 1960s.

Clever retailers learned to adapt to cater for the new markets of the Sixties, Seventies and Eighties fashion boutiques: Chelsea Girl, for instance, catered for the emerging teenage market, while the career woman was served by Next.

By the 1980s, shopping had been transformed into a leisure activity–a fundamental shift confirmed by the opening of Britain's first large out–of–town shopping mall in 1986. Gateshead's MetroCentre was more than just a shopping centre–it was a leisure complex complete with restaurants, cinema, and even a fun fair. Shopping was king."

(BBC Media Centre)

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1950s1960s1980sASOSausterityBBC Two • car ownership • click and collect • consumerismconvenience • David Sainsbury • Dixonseconomic boomfinancial crisis • George Davies • high street shops • high street stores • Jane Snowball • leisure activity • leisure complex • m-commerceMarks and Spencer • Michael Aldrich • Mrs Snowball • multi-channel retailing • Next Retail Ltd • one-stop shops • online shopping • out-of-town • out-of-town superstores • pawnbroker • payday loan lender • rationing • retail historyretail storeretailers • Robert Peston • Robert Peston Goes Shopping (2013) • Sainsburys • self-service supermarket • shoppingshopping behaviourshopping centreshopping mallsocial shopping • Stanley Kalms • superstore • Teleputer • TescoUK • working women

CONTRIBUTOR

Simon Perkins
09 SEPTEMBER 2011

Tesco opens virtual store in South Korea

"Tesco Homeplus in South Korea has opened what it claims is the world's first virtual store in Seoul subway, following an initial trial in July.

Using the walls of the Seonreung subway station in downtown Seoul, Tesco has displayed more than 500 of its most popular products with barcodes which customers can scan using the Homeplus app on their smartphones, then get it delivered to their homes.

It opens on the same day that in the UK Ocado unveiled its virtual shopping wall at London's One New Change shopping centre.

In Seoul, Tesco shoppers scanning products on their way to work can get a delivery that evening if the order is placed before 11.30am. The store will be open for three months.

It follows an advert Tesco ran in South Korea in July for a virtual shopping wall, created by Cheil Worldwide. The initial launch created excitement so Tesco decided to push ahead with a full launch."

(Jennifer Creevy, 25 August, 2011, Retail Week)

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2011barcode • Cheil Worldwide • digital storedigital storefrontdigitally enhanced shop • downtown Seoul • dwell time • home delivery • Homeplus app • Koream-commercemobile commercenon-place • One New Change (shopping centre) • QR codesQuick Response coderetail conceptsretail spaceretail storeretailing • Seonreung subway station • Seoulshoppingshopping experiencesingle-minded spacesSouth Koreastore of the futurestorefrontsubwaytechnological innovationTesco • Tesco Homeplus • UK Ocado • virtual shop • virtual shopping • virtual shopping wall • virtual store

CONTRIBUTOR

Simon Perkins
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