"The film, based on a Guy De Maupassant short story, was Godard's first shot at a narrative. It's often listed as lost by biographers, and the find is tremendously significant for French New Wave enthusiasts. There are also several easter eggs in the work for Godard fans: the director cameos two minutes in, the story is later re-adapted in Godard's 1966 film 'Masculin Féminin,' and the work itself is credited to his film-critic pseudonym, Hans Lucas.
Just five years after shooting 'Une Femme Coquette,' Godard would release his early masterpiece, 'Breathless.' There is so much of the energy of that latter work in this earlier vision, shot on a borrowed 16mm camera."
(William Earl, 18 February 2017, Indiewire)
Time motion studies, Rene Leonhardt, W. P (1942) "The camera reveals that you are ungraceful!!", American Photography, May: 24–5.. Diller Elizabeth. 1994. Flesh: Architectural Probes by Elizabeth Diller and Ricardo Scofidio. New York. Princeton Architectural Press, p.40. [http://predmet.fa.uni–lj.si/siwinds/s2/u4/su4/S2_U4_su4_p5_3.htm]
"There you are in the middle of the city, traffic all around, planes buzzing above and you notice a little boy on a giant screen pointing up. 'Look,' says the boy. And you look, and the on–screen boy is pointing at an actual plane flying in the sky. He knows its flight number, its destination. This is no joke. That is flight BA475 from Barcelona! He tracks its path with his little hand, and then, when the plane is gone, he dashes off. This is a British Airways display ad in London's Piccadilly Circus, and it's using to identify actual planes in the actual sky.
Digital billboards are stepping up their game. They are becoming . There's another stunning example at Euston Station (also in London) that shows a man furiously screaming at a woman who is clearly frightened. But you can help. If you have a cellphone, you can yank the man clear across the station, dragging him from screen to screen to screen until he's way on the other side of the terminal.
I've got one more. This time it's a fantasy experience available to anyone who steps into a marked spot in the middle of Victoria Station. (London's a happening place for billboard experimentation.) Once you're there, a holographic angel drops down from heaven and lands beside you. You can't see her in real space, but you and she are plainly visible on a screen that everybody in the station can see, and you are free to interact anyway you please."
(Robert Krulwich, 04 January 2014, NPR)
"Technique which demonstrates the inherent power of montage as a primary tool in the manipulation of the viewer's perception. According to Kuleshov, cinema consists of fragments and it is their combination rather than their content that is essential in evoking and triggering different emotions. His original experiment consists of using the same shot of the character's face, frozen in a neutral emotion while editing it next to different objects he appears to be glancing at: a girl in a coffin, a bowl of soup, and a woman. The audience interpreted the three situations as expressions of sadness, hunger and lust."