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Which clippings match 'Social Relevance' keyword pg.1 of 1
14 AUGUST 2013

Top businessman calls for companies to spurn 'weirdo' high-flying graduates

"Rory Sutherland, vice president of leading marketing and communications company Ogilvy Group UK, said there was no evidence that those with the top class degrees made better employees, but often the reverse was true

Mr Sutherland, who graduated from Cambridge with a 2:2 in classics, argues that often people with mediocre degrees actually turn into better employees. ...

It comes after fertility expert Robert Winston said those that have fallen short of academic brilliance are often better employees because they are more rounded individuals who work well in a team."

(Amanda Williams, 7 July 2013, Daily Mail)



1st class degree • 2nd class degree • 3rd class degree • academic brilliance • better employees • broadcaster • Carol Vorderman • David Dimbleby • first-class honours degree • group of friends • honours degree • Hugh Laurie • JK RowlingmediocrityOgilvy Group UKOxbridge • Robert Winston • Rory Sutherland • secrets of success • social relevancestrategic approachsuccess • successful strategy • Sunday Timesteam work • third class degree • University of Exeter • useful science • well rounded individuals


Simon Perkins
19 MARCH 2013

Swiss Universities of Design and Art

"Since its foundation in 2003, the Swiss Design Network has been active in the field of design research by networking researchers from the Swiss Universities of Design and Art, by organising internationally renowned symposiums and by publishing their proceedings, by offering direct support to research projects and by participating in the research debate on national and international level. ...

it is also clear that research is a paradoxical activity that needs to be free and framed at the same time. Designerly ways of knowing rely on rigour and creativity and most of the debates about social relevance, scientific or cultural value carried by design research are rooted into this paradox. To some extent, this is true of every research activity – and this is the very reason why a focused discussion of design projects and methods is always precious; because digging into the details of different thought processes is what will ultimately allow fresh visions of design goals and strengths.

The Swiss Design Network is therefore a platform to challenge ideas and share intellectual friendship."



2003 • competence network • Conference of Swiss Schools of Art and Design • CTI • cultural valuedesign discoursedesign educationdesign fielddesign methodsdesign projectsdesign researchdesignerly waysdesignerly ways of knowing • epistemological questions • intellectual friendship • KHKD • methodological questions • networking researchers • practicing theoryresearch activity • research debate • research projects • SAEN • SARN • scientific value • SDN • social relevanceSwiss Design Network • Swiss research network • Swiss Universities of Design and Art • Switzerlandvisual rhetoric


Simon Perkins

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