"For the 2nd straight year, Juxt Interactive and No Mimes Media have teamed up to craft a hit Alternate Reality Game (ARG) for Cisco Systems' Global Sales Experience, an annual gathering of more than 21,000 executives around the world.
Part action thriller, part treasure hunt, The Hunt storyline unfolded over the course of two weeks, turning thousands of Cisco employees into active players in an immersive adventure. Fictional characters came to life through social media, posting Facebook and Twitter updates to drive the story in real-time, sometimes engaging participants in one-on-one conversations. The experience also incorporated cinematic video clips, email correspondence, and phone messages, and utilized an array of Cisco tools that enabled employees to communicate across departmental, cultural and geographical boundaries.
In the end, participants were able to unravel the mysteries of The Hunt through collective problem solving, real-time data sharing, and seamless global collaboration, all made possible by Cisco technologies."
(Juxt Interactive and George P. Johnson, 2011)
The Virtual Nottingham Treasure Hunt 2006 (VNTH06) is a joint student project initiated as part of a first-year learning requirement of the NTU (Nottingham Trent University) Multimedia programme.
The online arrangement of the project has been designed to unify the collected student works through a manner that is both open and structured. I have used a grid of linked thumbnail images to do this based on the original map sectors used by students to make their projects. I have used this approach in an effort to enforce a single organising strategy for the project as a whole (through the use of a single top-level access point) and at the same time provide an open platform for students to consider the design of the relationships between each of their project elements within their individual presentations. I have also provided the students with the ability to interlink their projects with their peers projects and to the main menu through the use of a single contextual menu (that is available to users on the final screen of each of the student projects).
The publishing features of the project were automated using file-access functions (implemented using PHP server-side scripting) rather than through using the more traditional 3-tier application design approach (HTML forms - operational logic - persistent storage). I chose this method in this case because of its simplicity and its flexibility for facilitating easy reorganisation of content.
VNTH06 integrates multiple NTU Multimedia student presentations into a single interactive work. It is a publishing platform for organising heterogeneous content and a means for students to locate themselves within their local creative practice network.
"Geocaching is an entertaining adventure game for GPS users. Participating in a cache hunt is a good way to take advantage of the wonderful features and capability of a GPS unit. The basic idea is to have individuals and organisations set up caches all over the world and share the locations of these caches on the internet. GPS users can then use the location coordinates to find the caches. Once found, a cache may provide the visitor with a wide variety of rewards. All the visitor is asked to do is if they get something they should try to leave something for the cache."