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Which clippings match 'Microsite' keyword pg.1 of 1
24 DECEMBER 2014

CNN Ecosphere Project: engagement through real-time visualisations

"In November 2011, the UN invited representatives from 194 states to discuss climate change at the COP17 Conference (17th Conference of Parties) in Durban, South Africa. CNN launched the ECOSPHERE Project and brought the world to the COP17 Climate Change Conference – with a hashtag.

The CNN ECOSPHERE is a digital ecosystem growing from thousands of tweets about climate change. A real–time visualisation of the global discussion on the internet.

Every #COP17 tweet stimulated growth in one of the numerous plants representing topics like Sustainability or Carbon. The size, colour and growth rate of these plants gave users a fascinating view of how the international conversation was evolving.

CNN invited people to plant a thought with hashtag #COP17 and brought the project to the COP17 Conference. Here a live digital installation connected delegates with contributions from all over the world–getting more people involved in a climate change conference than ever before."



2011audience engagementaudience responsecarbon emissionsclimate change • climate change discussion • CNN • CNN Ecosphere Project • cone tree • conference delegates • COP17 Conference • Durban • dynamic digital installationengaging and empowering our audiencefeedback loop • global climate change • global conversation • global issueshashtag • Heimat Berlin • holographic image • infographicinformation visualisationmicrosite • Minivegas • real-time visualisationshared contextsocial mediaSouth Africa • Stinkdigital • sustainabilitytree visualisationtrend analysistweetsvisual representation graphicallyWebGL


Simon Perkins
13 FEBRUARY 2013

Jakob Nielsen's Alertbox no longer rebelling against past excesses

"For 18 years, Jakob Nielsen's Alertbox column was published on his website. ...

This was a good run, but it's now time to unify this content with the main Nielsen Norman Group website. Thus, the old Alertbox columns have now been moved from to and future columns will be published directly on ...

Even after the dot–com bubble burst, there was a long period where the barebones design stood out and elevated the site above many latecomer UX websites. Cutting through the clutter is an important value on the web, which has so much more information than anybody needs.

However, eventually it makes less sense to rebel against the excesses of the past. Also, with almost 500 Alertbox columns published, it became clear that more navigational apparatus was needed. One solution could have been to redesign to make it more like other sites. But why bother? If a big change was needed anyway, it was better to use the opportunity to integrate the articles with the company information and host all the material on the same website with a single navigation structure and a single search. So that's what we did: no more microsite for the Alertbox."

(The Nielsen Norman Group, 31 December 2012)


2012 • Alertbox column • bad idea • barebones • bloated design style • clutter • content • dot-com bubble • dot-com bubble burst • dot-com explosion • emotionally forceful design • excesses of the past • fragmented Internet presence • information-centred design • Internet time • Jakob Nielsen • legacy design • look-and-feel • microsite • Nielsen Norman Group • rallying point • rebellion • single navigation structure • usabilityuseitUXweb designweb presence


Simon Perkins

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