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Which clippings match 'Factuality' keyword pg.1 of 1
16 FEBRUARY 2018

From cause to relation

"For the occidental tradition, the idea of God is intimately related to the idea of causality. That means that for any chain of facts it is reasonable to postulate an absolute beginning, which can be called 'God'. Nevertheless, if instead of explaining the universe through the principle of causality we decide to refer to the pure idea of a 'form' -as one can speak of 'rhetorical (or mathematical) forms'-, the chain ceases to be factual and becomes structural and iterative, like a grammar, and there is no longer any way to avoid the possibility of denying a 'real' beginning. The entities in the world become figures in a diagram, the ontological 'history' becomes a rhetorical 'texture' (trama), and God (written with upper initial) may always 'be moved' by some other 'god' (with lower initial), and so on, following a never ending texture 'of dust, and time, and dream and agonies'".

(Ivan Almeida, Cristina Parodi, 1996)

Almeida, I. and C. Parodi (1996). "Borges and the Ontology of Tropes." Variaciones Borges(2).



1996 • absolute beginning • bringing into relationcausality • chain of facts • Cristina Parodi • entities • explaining the universe • factuality • figures in a diagram • formgodhistory of ideasiterative • Ivan Almeida • Jorge Luis Borges • network model of relations • network morphology • occidental • ontological history • principle of causality • real beginning • relational model • relational view • rhetorical forms • rhetorical texture • structural logic • trama • Variaciones Borges


Simon Perkins
10 JANUARY 2013

Interstitials: messages or declarations addressed to the viewer

"Interstitials can therefore be found within programmes as well as around them. They constitute a class of television output rather than a genre. They consist of messages or declarations addressed to the viewer from outside the diegetic worlds of fiction or the discourses of news, documentary and factuality. They consist of metadata about both the programme of the moment and the future plans of the broadcaster. They bring together the past and future of broadcasting within its present moment. In addition to this metadata function, other forms of interstitial come from agencies beyond the world of broadcasting who are given conditional access to broadcasting: the advertisers, the sponsors and the government in the form of its public service announcements. This is a whole class of television output: heterogeneous, but occupying a distinct position in relation to the other class of television that is programmes of whatever genre. Sometimes interstitials overlap with or invade programmes. Interstitials make up a class that we have to learn to distinguish. One of the problems of arriving in a new television culture is that of learning how the interstitials work – what they are trying to tell you; how they interlace with the programmes; how they shape the spaces that the programmes occupy; and how they build anticipation and delay into the development of those programmes. It can take an appreciable amount of time to become a skilled viewer as a result."

(John Ellis, 2011, p.95)

Published in: Ephemeral Media, Transitory Screen Culture from Television to YouTube Edited by Paul Grainge Palgrave Macmillan, November 2011 ISBN: 978–1–84457–434–6, ISBN10: 1–84457–434–2


addressed to the vieweradvertisersbeyond the world of broadcastingbringing togetherbroadcaster • building anticipation • class of television output • declarations • delay • diegetic spaceexpositionfactualityfictional world • forms of interstitial • from outside • interlace • intermezzointerstitials • invading • messages • new television culture • positioned around • positioned within • public service announcements • sequential composition • shape the spaces • sponsors • television • television output • television programmes


Simon Perkins

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