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Which clippings match 'Classical Beauty' keyword pg.1 of 1
15 APRIL 2015

Webcam Venus (and other NIRL Masterpieces)

"In Webcam Venus, we asked online sexcam performers to replicate iconic works of art. This piece is an experimental homage to both fine art and the lowbrow internet phenomenon of cams. Sexcams use webcams and chat interfaces to connect amateur adult performers with an audience. Users log on to see men, women, transsexuals, couples and groups broadcast their bodies and sexuality live for the public, often performing for money. To create this experiment in high and low brow media, we assumed anonymous handles and spent a few hours each day for a month asking performers: 'Would you like to pose for me?'

What is beauty today? By operating in the language of sexcams, we alter the contemporary ideal of beauty with the ubiquitous display of sexuality online. We challenge the institutions which enforce false perceptions of propriety—via nudity in classical painting—as the only form of acceptable safe-for-work beauty. Publicly presented traditional paintings and sculptures are prevalent with sexuality and gender politics, and yet the display of nudity online is usually defined as 'pornography'. Amateur adult broadcasters also resist the popular, contemporary definition of beauty. They are not the typical definition of beauty prevalent main stream media: heavily Photoshopped image in the name of advertising, which destroys self image and confidence while encouraging materialism. Sexcam performers are the apotheosis of the most honest parts of us and yet typically the least valued part of a society. Even though they are transmitted virtually, they are real people and they are beautiful."

(Addie Wagenknecht, 5 March 2013, Free Art and Technology Lab)

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2013 • Addie Wagenknecht • adult imagery • adult performer • Amadeo Modigliani • amateur adult broadcasters • body politics • cam space • cam-girl • camgirl • chat model • classical beautycritical reinterpretation • Danae • de-sexualisation • depictions of mendepictions of women • digiphrenia • display of sexuality • Edgar Degas • Eugene Delacroix • fine art masterpiece • Free Art and Technology Lab • gender politicsgraphic sex actsin real life (IRL) • interactive online spaces • intimate interactions • IRL • James McNeill Whistler • La Fornarina (1518) • la Gioconda (1506) • La Vague (1896) • Leonardo da Vinci • live cam • Mademoiselle Rose (1824) • mediated representation • Mona Lisa (1506) • NIRL • not in real life (NIRL) • NSFWnude in western art • Pablo Garcia • porn performer • public intimacy • Raphaelreal peoplereclining nudeRembrandt van Rijn • self-aware • self-conscious • sex chat • sexcam • sexcam performer • sexual depictions • sexuality online • spectacular societytableau vivantTitianVenus of Urbino (1538)webcam sex • Webcam Venus (2013) • western artWilliam-Adolphe Bouguereau • Woman with a Comb (1884)

CONTRIBUTOR

Simon Perkins
16 JANUARY 2013

Call to Order: the pretentious sterility of culture

"In a masterstroke of design, the curator of Chaos and Classicism, Kenneth Silver, chose a work of art to illustrate the Nazi annexation of neoclassicism that at first glance is anything but threatening. The Four Elements by Adolf Ziegler decorated the walls of Hitler's Munich apartment. A member of the Nazi Party, Ziegler was charged by Hitler in 1937 to stage–manage the purge of modern art in the notorious Exhibition of Degenerate Art. Ziegler's depiction of four nude women who symbolize fire, earth, air and water, the four elements of nature recognized in antiquity, personifies little but the pretentious sterility of culture under the Third Reich. Yet, it is the perfect embodiment of the banality of evil."

(Ed Voves, 4 October 2010)

Fig.1 Adolf Ziegler, The Four Elements: Fire, Water and Earth, Air, (Die vier Elemente. Feuer, Wasser und Erde, Luft), before 1937, Oil on canvas, three panels, left to right: 170.3 x 85.2 cm, 171 x 190.8 cm, and 161.3 x 76.7 cm, Bayerische Staatsgemäldesammlungen, Sammlung Moderner Kunst in der Pinakothek der Moderne, Munich.

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1937Adolf Hitler • Adolf Ziegler • air • antiquitybanalitycall to orderchaos and classicismclassical beautyclassical formcorrectioncultural productionEarth • elements • emasculation • essential elements of artessentialismExhibition of Degenerate Artfascismfire • Kenneth Silver • masterstroke of design • modern artmodernismMunichnatureNazi • Nazi Party • neoclassical revivalneoclassicismnude women • pretentious sterility of culture • purificationpurity • racial purity • return to ordersterility • The Four Elements • Third Reichwaterwork of art

CONTRIBUTOR

Simon Perkins
10 DECEMBER 2012

Theorizing Advertising and Promotion

"The visual rhetoric of ads is not, then, confined to the copy. An ad is an argument, a persuasive communication. Every part of it must support the main argument, must be persuasively suggestive. A press ad for Retinol Activ Pur face cream used a clever visual metaphor to support a claim that the cream reduced facial wrinkles. The ad featured two juxtaposed images of a beautiful (Caucasian) woman. She was wearing what seemed to be a white robe, folded over one shoulder like a Roman toga. In the background was a pure blue sky and a suggestion of white pillars, of the kind found in a Greek temple. One picture was cracked, like the surface of an old oil painting. The other was smooth. The metaphoric reference was clear: the cracks suggested wrinkles, but in an elegant way that was complimentary, not demeaning, to age. Old paintings are things of classical beauty, but the paint does tend to crack with age. The ad was designed to draw the eye across aesthetically appealing images while giving the reader heavy hints about the classic beauty they might aspire to if they were to consume the brand.

However the levels of meaning in advertisements are theorized. Acknowledging their presence lends a new dimension to the analysis of advertising as persuasive communication. It brings to light some of the subtlety and complexity of advertising design, while also allowing us to draw an intellectual connection between the various artificially differentiated categories of marketing communication."

(Chris Hackley, 2010)

Chris Hackley (2010). "Advertising and Promotion: An Integrated Marketing Communications Approach", Second Edition, SAGE Publications Ltd.

TAGS

2010adadsadvertisementadvertising and promotionadvertising design • aesthetically appealing images • artificially differentiated categories • beautifulblue sky • Caucasian woman • classic beauty • classical beauty • crack with age • demeaningface cream • facial wrinkles • Greek temple • heavy hints • juxtaposed imageslevels of meaningmarketing communicationmetaphoric referenceoil painting • old paintings • persuasive communicationpersuasively suggestive • press ad • Retinol Activ Pur • Roman toga • visual metaphorvisual rhetoric • white pillars • white robe • wrinkles

CONTRIBUTOR

Simon Perkins
08 SEPTEMBER 2011

Charlize Theron, Grace Kelly, Marlene Dietrich and Marilyn Monroe

Charlize Theron meets Grace Kelly (Miss Dior Cherie), Marlene Dietrich (Hypnotic Poison) & Marilyn Monroe (Dior Addict) in the newest Dior ad for J'adore (2011).

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2011alternative pastappropriationAutodesk Flamecatwalk • catwalk show • CGIcharacter composite • Charlize Theron • Christian Dior • classical beautyco-optioncolour gradingcompositescompositingcut-up • digital image manipulation • Dior J adore • doppelganger • expectancy • fashionfilm starglamourgoldGrace Kellyhaute couture • Heavy Cross (2009) • Jean-Jacques Annaud • Julien Meesters • Manuel Souillac • Marilyn MonroeMarlene Dietrich • Mikros Image • nostalgianowherePalace of Versaillespaparazzi • Pascal Giroux • perfume • pre-show buzz • re-purposerealistic representationreanimatingrecreationrevisionscene design • separate sources • Stephane Pivron • substitution • The Gossip (band) • The Hall of Mirrors • TVC • visual effects compositing • visual effects designvisual elements combined

CONTRIBUTOR

Simon Perkins
09 MARCH 2009

Women or androids?

"Oh, Playboy, why do you want your 'readers' to lust after androids? That's the only explanation we can think of for the proportions of your lovely ladybots. We culled the stats for every centerfold from December 1953 (Marilyn Monroe) to January 2009 (Dasha Astafieva), then calculated each woman's body–mass index.

A clear trend emerged: While real American women have steadily eaten their way up the BMI slope – just like American men – Playmates have gone from a sylphlike 19.4 to an anime–ideal 17.6."

(Katharine Gammon, 19.02.09)

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19641986androidbeauty • belle curves • BMI • bodybody image • body-mass index • centerfold • cheesecakeclassical beautycultural norms • Dasha Astafieva • fashionfemale formfemininitygendergender politics • glamour model • glamour photography • glamour shotideal female bodyideal form • infoporn • ladybot • Laurie Carr • Marilyn Monroephysical archetypepin-upPlayboy (magazine) • playmate • pornographyproportions • Rosemarie Hillcrest • Wired (magazine)

CONTRIBUTOR

Simon Perkins
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