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29 OCTOBER 2017

Michael Glassco: Contested images: the politics and poetics of appropriation

"The dissertation traces the tactics of appropriation of Barbara Kruger, The Billboard Liberation Front and Shepard Fairey as exemplars of transgression and commodification within the changing commercial conditions of neo-liberalism. Their works, tactics and strategies are emphasized as points of insight into the practices and conditions of subversion as well as the limits of hegemonic containment that reproduces the political and economic structure within which they operated. The dissertation furthers and contributes to the theoretical and methodology of critical cultural studies as it emphasizes the role of the economy and ideology in reproducing the prevailing hegemonic order. Critical cultural studies hinges on the concepts of hegemony as lived discursive and ideological struggles over meaning and communication resources within historically specific and socially structured contexts. This framework emphasizes the poetics of appropriation - the use, meaning and spaces of articulation of visual representations with the politics - the socio-economic and discursive conditions that reproduce the dominant social order."

(Michael Glassco, 2012, University of Iowa)

TAGS

2012activismAdbustersadvertising hijacking • advertising imagery • advertising messages • appropriated images • appropriation activists • appropriation artists • appropriation practices • appropriation tactics • Barbara Kruger • Billboard Liberation Front • bricoleur • Buy Nothing Day • co-optioncommodificationconstructed identitiesconsumption spectaclecritical cultural hijacking • critical cultural studies • critique in public spaces • critique power • culture jammingdiscursive struggles • fauxvertising • graphic agitator • guerrilla artGuerrilla Girlsguerrilla tactics • hegemonic containment • hegemony • ideological struggle • ideological systems • ideological warfare • images of appropriation • institutionalised art • Jenny Holzer • manufacturing identity • media hijacking • Michael Glassco • neoliberalismparticipatory engagement • pastiche of visual codes • PhD thesis • poetics of appropriation • political protest • prevailing hegemonic order • privatisation of culture • public space • rebellious bricoleur • revolutionary subjects • Robbie Conal • Rosemary Coombe • Shepard Fairey • sublimating desire • subversionsubvertisements • subvertising • systematic asymmetries of power • tactic of dissent • tactical strikes • tactics of appropriation • tactics of guerrilla semiotics • The Billboard Liberation Front • transgression • TV Turn off Week • un-commercials • unequal access to cultural resources • University of Iowavisual codesvisual representation

CONTRIBUTOR

Simon Perkins
01 FEBRUARY 2015

Interactive installation created by Brother System for the Centre Commercial Les Rives de l'Orne launch 2013

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TAGS

2013balls • Brother System • Caen • circledigital screens • digital studio • edge detection • edge findingexperience designinteractive digital displayinteractive displayinteractive installationinteractive screeninteractive visualisationKinect for Xbox 360 • outlines • participative mediaparticle systemsProcessing (software)public spacereactive graphics • reactive interactive work • real-time interactivity • Sept de Trefle • shopping centresilhouette • Yann Rayon

CONTRIBUTOR

Simon Perkins
07 DECEMBER 2014

ActiWait: gamifying a pedestrian crossing with interactive pong game

ActiWait "makes waiting at the crosswalk for the signal to change more fun. The game is played while the light is red for the waiting pedestrians: a touch screen is mounted on two signal posts opposite one another. It is operated with your finger. Modeled after 'Pong', the computer game that has long since become a classic, there are two bars on the display, with which–moved with your finger –a ball can be batted back and forth. You get a point for every time your opponent misses the ball. In other words, this is a classic game with a new look and, perhaps most surprising, in a very different environment. Another charming part of the game: the opponents meet completely spontaneously and randomly, without knowing each other.

The idea for the project was first visualized in 2012 in a short video clip, in which the situation was simulated to look very life–like. In actual fact, the video presentation was a perfectly crafted synthesis of animation and real images. The simulation was developed on the computer and projected onto the traffic–signal buttons filmed with a green screen."

(HAWK Press Office)

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TAGS

2012 • ActiWait • Christiane Dienel • computer gamecrosswalkdesign prototypedesign student projectdesigning experiencesgamificationGermany • HAWK Hildesheim • HAWK Hochschule fur angewandte Wissenschaft und Kunst • Hildesheim • Holger Michel • Ingo Meyer • interaction designMasters studentspedestrian crossingplayPongproduct designpublic spacepublic space use • Stefan Woelwer • StreetPong (prototype) • traffic intersectiontraffic light • traffic light button • traffic signal • University of Applied Sciences and Arts • urban infrastructure • urban interaction • user interactions • wireless connection

CONTRIBUTOR

Simon Perkins
14 JANUARY 2014

Moscow metro launches 'Squat to ride' Sochi promotion

"As part of the zealous promotion for Russia's upcoming Sochi Olympics spectacular, the Moscow metro is offering an alternative to its ticket machines and their queues. It is combining a keep–fit theme and making an attractive offer to commuters; get some gain from the pain and ride the train for free."

(Euronews, 08 November 2013)

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2013advertising in public spacesawareness campaignawareness raisingcommutercreative advertising • Euronews • exercise • exercise machinehealth awareness • health promotion • keep-fit • Maria Kiseleva • metro • Moscow • Moscow Metro • obesityOlympic GamesOlympic Games 2014promotionpublic healthpublic spaceRussia • Russian Olympic Committee • Sochi 2014 Olympic • Sochi Olympics • sport • squat to ride • squats • ticket • ticket machine • ticket purchasingtrain station • train travel • Vystavochnaya station

CONTRIBUTOR

Simon Perkins
12 JANUARY 2014

Chris O'Shea's interactive installation: Hand from Above

"Hand From Above encourages us to question our normal routine when we often find ourselves rushing from one destination to another. Inspired by Land of the Giants and Goliath, we are reminded of mythical stories by mischievously unleashing a giant hand from the BBC Big Screen. Passers by will be playfully transformed. What if humans weren't on top of the food chain? Unsuspecting pedestrians will be tickled, stretched, flicked or removed entirely in real–time by a giant deity.

Hand from Above is a joint co–commission between FACT: Foundation for Art & Creative Technology and Liverpool City Council for BBC Big Screen Liverpool and the Live Sites Network. It premiered during the inaugural Abandon Normal Devices Festival."

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TAGS

2009 • Abandon Normal Devices Festival • arts festivalaugmented reality • BBC Big Screens Project • camera-based interactionChris OSheadigital displaysdigital screensFoundation for Art and Creative Technologygiant • giant hand • Goliath • hand • Hand from Above (2009) • immersive experienceinteractive digital displayinteractive displayinteractive installationinteractive screen • Land of the Giants (television) • Live Sites Network • Liverpool • Liverpool City Council • mythical stories • OpenCVOpenFrameworks • Owen Lloyd • public space

CONTRIBUTOR

Simon Perkins
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