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08 SEPTEMBER 2016

George Lakoff: Idea Framing, Metaphors, and Your Brain

UC Berkeley Professor George Lakoff discusses concepts from his 2008 book, The Political Mind: Why You Can't Understand 21st-Century American Politics with an 18th-Century Brain.

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TAGS

2008brain networks • breaking the frame • Charles Fillmore • cognitive linguistics • cognitive strategy • Commonwealth Club of California • conceptual framing • cultural narratives • embodied mind • Erving Goffman • fora.tv • frame analysis • frame elements • framingGeorge Lakoff • human thinking • idea framing • institutions • Jerry Feldman • Joe Epstein • linguistic construction • linguisticsmetaphormetaphor analysis • metaphors are political • metaphors structure our thinking • mutual inhibition • neural circuit • neural computation • political behaviour • political behaviour and society • primary metaphor • Rockridge Institute • roles • scenarios • structured frames • the way we think • thinking in terms of metaphors

CONTRIBUTOR

Simon Perkins
21 JULY 2012

The Parsons' Masters in Design Studies Programme

"Design studies (like design) is a multifarious enterprise. A branch of the humanities, it comprises a wide range of critical perspectives on the meanings and values embodied in objects and places. It examines the forces that design exerts in, and on, the world – forces design sets in motion but does not control. Parsons' Masters in Design Studies program places particular emphasis on four points: the role of the designer and the design studio in redefining the scope of practice in the 21st century; design as an iteration of aesthetic and intellectual histories that continue to inform the present; the social, political and environmental behaviors and consequences of designing objects, places, situations, and systems today; design as the projection of different futures.

Above all, the MA Design Studies program focuses on the development of articulate, critical voices that can speak to these issues. Students will be prepared to write for the academic context, the design community, and the larger public realm. Working in close proximity to MFA studio programs at Parsons, they also have the opportunity to integrate film, video, and other media into their work."

(Susan Yelavich)

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TAGS

21st centuryaestheticsart and design school • branch of humanities • critical perspectivescritical theory • critical voices • critiquecurriculumdesign community • design consequences • design coursedesign futuresdesign responsibilitydesign studiesdesign studiodesigning objectsdifferent futures • environmental behaviours • history of ideas • intellectual histories • MA • MA Design Studies • masters degree • Masters in Design Studies • multifarious enterprise • objects and places • Parsons The New School for Designplacespolitical behaviourrole of the designerscope of practicesocial behavioursocial changestudio programme • Susan Yelavich • visual culture

CONTRIBUTOR

Simon Perkins
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