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Which clippings match 'Culture Medium' keyword pg.1 of 1
12 MARCH 2011

Design knowledge or design, communication and culture?

"The problem with any debate over design is that the intellectual resources with which the debate is typically engaged are themselves located within the field, and the competing definitions of design is the terrain over which struggles are fought and the resources used in those struggles. Each actor (or in this case, each designer) engages in these struggles and does so from a position within the field; each has a situated viewpoint and this viewpoint shapes the analysis of the field (Bourdieu, 1983). Thus, there is a need to be able to view the field afresh, from a perspective that is not associated with any specific position within the field but rather objectifies the field. This is not to argue for an 'ultimate–truth' perspective, but rather to suggest that, in order to be able to analyse the debates, one needs specific kinds of tools. Designers work with knowledge to 'do' design. When analysing the field of design the object of study has now shifted: it is not the design object but knowledge itself as an object that is being studied. For engineering a bridge, engineering knowledge is valuable; for designing a house, architectural knowledge is valuable. For analysing knowledge, a theory of knowledge itself is valuable."

(Lucila Carvalho, Andy Dong & Karl Maton, 2009, p.485)

Fig.1 Legitimation codes of specialisation Source: Maton (2007:97)

2). Carvalho, L., Dong, A. & Maton, K. (2009) 'Legitimating design: A sociology of knowledge account of the field', Design Studies 30(5): 483–502.
[An interesting yet epistemologically flawed effort. The paper seems to stumble through its attempt to occupy a neutral perspective on design knowledge. In doing so falls into the familiar trap of positioning 'creativity' and 'originality' against 'critical thinking' and 'analysis'. It attempts to advance a thesis based on the romantic notion of the individual whose process of design appears to operate independently from culture and any effort to communicate with an audience.] ––>



Andy Dong • architecturearchitecture designBasil Bernsteincodes of specialisationcreativity • critical realism • cultural practicescultural studiesculture medium • design and communication • design and culture • design culturesdesign knowledgedesign studiesdiffering groundsdigital mediadigital media designdisciplinary knowledgeDonald Schon • elite code • embodiment of knowledgeempirical researchenculturationengineeringengineering design • epistemic relation • fashion design • Gestaltungsgeist • habitusindividualisminterdisciplinarity • internalised codes • intersubjective • Jacob Grimm • Judith Dijkhuis • Karl Maton • Karl PopperKees Dorst • knower • knower code • knowledge • knowledge code • languages of legitimation • LCT • legitimacylegitimate knowledge • Legitimation Code Theory • legitimation codes • Lucila Carvalho • Michel FoucaultPierre Bourdieu • post-disciplinarity • post-disciplinepragmatismqualitativequalitative researchqualitative studyrealisation rulesrecognition rules • relativist code • rules • rules of the game • social practices • social relation • sociologyspecialisation • Sprachgeist


Simon Perkins
03 JULY 2004

Truth in Advertising: how it really is...

"Written by David Chiavegato and its director, Tim Hamilton, Truth In Advertising is a genuinely funny comedy that was, somewhat bizarrely, also nominated for a Palm d'Or in 2001. Colin Mochrie, best known as a regular on Whose Line Is It Anyway? in the US and UK, is the boss in an advertising agency where everybody tells the embarrassing truth about all the crap they talk and bollocks they make and peddle..."

(Ed Wiles,

Tim Hamilton (2001). 'Truth in Advertising' (Canada). 12mins [].



2001advertisingadvertising agency • Bob Martin • Bruce Hunter • Canadacaricature • Carolyn Scott • Chris Levins • Christina Collins • comedycommercialcommissioning creativescreative industriescreative industrycreativitycritiqueculture mediumcynicismderivativedesign cultures • edgy • elevator pitch • frankness • frustrationgraphic representationhumourmarketingmarketing campaignPalme dOrparodyproject pitch • Reel Truth • short filmsubservience • swing and tilt lens • tilt shift • Tim Hamilton • truth in advertising • uniformityvideo


Simon Perkins

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