Not Signed-In
Which clippings match 'Screen Sizes' keyword pg.1 of 1
11 MARCH 2013

Mobile Apps: the trouble with using 'Responsive Design'

"Amid an overwhelming amount of mobile options and solutions, it's easy to see why responsive design's singular code seems like an alluring universal panacea for mobile optimization. However, while responsive design aims to scale web content fluidly across multiple devices with different screen sizes, it may not represent the best option for organizations aiming to deliver unique and innovative experiences to customers. ...

The future of digital business depends primarily on mastering the mobile channel. Mobile's mushrooming numbers are due to the convenience of remote access and a new reliance upon the delivery of information when and where little to none was previously available. When developing your approach to engaging customers via mobile, it is key to ensure your strategy accounts for the rising expectations your customers have for this important channel.

Once you understand the kind of mobile experience you want to create, you can decide whether adopting a responsive design philosophy can deliver upon these expectations and goals. While responsive design can help you achieve a certain measure of consistency across channels, the real prize lies with the ability to create unique experiences. A broader multi–screen approach designed dynamically by channel will enable the sort of customer experiences that yield higher engagement and contribute to overall success."

(Carin van Vuuren, 18 November 2012, Forbes)

TAGS

appconveniencecustomer experiencedesign principles • device-specific content display • differencedigital business • engaging customers via mobile • Forbes • Forrester • information delivery • interactive experienceLinkedInmagazinesmobile apps • mobile channel • mobile development • mobile experience • mobile optimisation • mobile site • mobile solutions • mobile strategy • multi-screenmultiple devicesnewspapers • one-web • People magazine • remote access • responsive design • responsive site • responsive web design • scale web content • screen size and orientation • screen sizes • singular code • smartphonetechnology solutionuse case • varying screen sizes • web development • web experience

CONTRIBUTOR

Simon Perkins
11 MAY 2012

Luke Wroblewski on: Multi-device Layout Patterns

"Through fluid grids and media query adjustments, responsive design enables Web page layouts to adapt to a variety of screen sizes. As more designers embrace this technique, we're not only seeing a lot of innovation but the emergence of clear patterns as well. I cataloged what seem to be the most popular of these patterns for adaptable multi–device layouts."

(Luke Wroblewski, 14 March 2012, via Christopher Allwood)

1

TAGS

adapt to screen sizes • adaptable multi-device layout • adaptive layoutBBC • column • column drop • columnscommunication design • design for large screen • design for mobiledesign for the screendesign innovationFacebook • Five Simple Steps • fluid grids • Food Sense (website) • Google (GOOG)grid systemHCI • image layout • information architectureinteraction designinterface designlayout • layout adjustments • layout designlayout patterns • layout shifter • layouts • Luke Wroblewski • margins • media query adjustments • mobile design • Modernizr • mostly fluid • multi device • multi-column layout • multi-devicemulti-device adaptation • multi-device layout patterns • multiple screen sizes • NUI • off canvas • optimised for mobilepage layoutpage layout pattern • Path (app) • responsive design • responsive design layout patterns • responsive web design • screen size • screen sizesscreen space • single column layout • small screen • small screen sizes • small screens • stacking • stacking columns • The Boston Globe • tiny tweaks • Trent Walton • UIusabilityvisual communicationvisual screen designweb designweb page layoutsweb pageswebsite

CONTRIBUTOR

Simon Perkins
Sign-In

Sign-In to Folksonomy

Can't access your account?

New to Folksonomy?

Sign-Up or learn more.