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Which clippings match 'Expressive Typography' keyword pg.1 of 1
12 APRIL 2012

LycetteBros:Typecast

"Inspired by the multi–award winning Not My Type (Lycette Bros. 1993–2002) and made specifically for the mobile medium, Typecast is a series of scenarios involving three central characters, an elevator and the mobile phone.

This series of five shortform linear works were created for the 'small of screen' and 'short of time' and as such they relied on easily recognisable scenarios, characters and devices – and of course – lowbrow humour.

In order to maximize the potential audience and provide performance on numerous devices of various resolutions, the challenge was to devise 5 animations of the same 30 second duration, without any dialogue or text and without changing scenes or cutting. The other major challenge was to create all of the characters and props using only typographic elements – letters, symbols, punctuation and fonts."

(John and Mark Lycette)

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CONTRIBUTOR

Simon Perkins
12 APRIL 2012

LycetteBros: revisting Not My Type

"The Not My Type animation series was primarily produced for distribution on the internet. Set in an office, the Not My Type series explores the various relationships within. While avoiding the use of language and dialogue, Not My Type, takes various typographic faces, symbols and characters and then duplicates, distorts and moves them to create a simple, stylistic production.

The initial version was created using Macromedia Director in 1995 (while John was at University) and was then recreated in 2000 for internet distribution using Flash – which was a perfect fit for a font based, primarily black & white animation. Not My Type I was so well received that another episode soon followed, culminating in four episodes by the end of 2002."

(John and Mark Lycette)

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TAGS

1995200020022D animationAdobe Flashanimated episodesanimationanimation seriesAustraliablack and white • distribution on the internet • episodesexpressive typographyfonts • internet distribution • John LycetteLycette BrosMacromedia DirectorMark LycettemuteNot My Typeoffice settingshort film • stylistic production • typetypeface personalitiestypographic characterstypographic faces • typographic symbols • typography

CONTRIBUTOR

Simon Perkins
12 APRIL 2012

Word as Image: expressive and anthropomorphic motion typography

"Ji Lee is a designer and frequent contributor to the New York Times whose work has been featured on ABC World News and in Newsweek, Wired, the Guardian, the Huffington Post, and Boing Boing, among others. A former creative director at Google, he is now a creative director at Facebook."

(Amazon.com, Inc.)

Fig.1 Ji Lee, Bran Dougherty–Johnson and Joel Pickard.

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TAGS

2D animation • anthropomorphic motion typography experiments • anthropomorphic typography • black and white • Bran Dougherty-Johnson • design formalismexpressive typographygraphic designgraphic representation • Ji Lee • Joel Pickard • kinetic typographymotion graphicsmotion typepictorial systemstypeface personalities • typeface personality • typographyvisual communicationvisual designvisual languagevisual literacyvisual metaphorvisual representation • word as image • zoomorphism

CONTRIBUTOR

Simon Perkins
15 DECEMBER 2004

Playful Typographic Animations

"Set in an office, the Not My Type series explores the various relationships within. While avoiding the use of language and dialogue, Not My Type, takes various typographic faces, symbols and characters and then duplicates, distorts and moves them to create a simple, stylistic production. The Not My Type series continues to be created for online viewing and distribution.

The Not My Type series of Flash animations were created by the Melbourne design team Mark & John Lycette. Each of their film narratives reveal their stories through framing and audio effects ? without having to resort to complex screen action and character dialogue."
(Lycette Bros)

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