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16 MARCH 2014

Lexus Design Award 2014: designers stylishly reimagine the familiar

"The Lexus Design Award provides an opportunity for young innovators to showcase their works while receiving feedback from world renowned professionals in the area of design. Through this initiative, Lexus hopes to nurture and support world–enriching creators. 1,157 submissions were received during the application period from August 1 to October 15, 2013. After careful consideration by six judges, 12 winners have been selected."

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2014 • Aldo De Carlo • Alice Rawsthorn • Aric Chen • Arthur Huang • awards eventbalance • balanced cantilever • bicycle wheels • Birgit Lohmann • cantilever • carpetcolourcuriosity • den • design and innovationdesign awardsdesign competition • design excellence • design workglass • Guillaume Couche • hutintegrated electric wheelinteractive map • international design awards • James Fox • Joe Hardy • Judith Ccasa Caceres • Lexus • Lexus Design Award • Mami Kim • Mansour Ourasanah • Mark Templin • membrane • Meng-Ling Yang • Milan Design Week • Nan Lei • new crafts • Ornit Arnon • packaging • Paola Antonelli • Phuoc Nguyen • Pierre Paslier • pixel matrixproduct design • Rajeev Dave • record playerreimagined • rhetoric of innovation • Robin Hunicke • Rodrigo Garcia Gonzalez • Ronen Bavly • rug • Sebastian Scherer • showcasesmart craftingsmart materials • Stuti Mazumdar • swirlingtimepiece • Tokuo Fukuichi • Toyo Ito • tree hut • Xinyi Wang • Yoshiki Matsuyama • young innovator

CONTRIBUTOR

Simon Perkins
20 NOVEMBER 2013

Own Label Sainsbury's Design Studio 1962-1977

"In 1962, when Peter Dixon joined the Sainsbury's Design Studio, a remarkable revolution in packaging design began. The supermarket was developing its distinctive range of Own Label products, and Dixon's designs for the line were revolutionary: simple, stripped down, creative, and completely different from what had gone before. Their striking modernity pushed the boundaries, reflecting a period full of optimism. They also helped build Sainsbury's into a brand giant, the first real 'super' market of the time. This book examines and celebrates this paradigm shift that redefined packaging design, and led to the creation of some of the most original packaging ever seen.

Produced in collaboration with the Sainsbury family and The Sainsbury Archive, the book reveals an astonishing and exhaustive body of work. A unique insight into what and how we ate, the packaging is presented using both scanned original flat packets and photographic records made at the time. With an essay by Emily King featuring interviews with Peter Dixon and Lord Sainsbury of Preston Candover."

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1960s19621970sbrandBritish designcolour fielddesign aestheticsdesign simplicitydesign studio • Emily King • food labelformalist design aesthetics • FUEL (design group) • graphic designgraphic design collectiongraphic design historyinformation design • John Sainsbury • labelmodernist aestheticsmodernity • Own Label (book) • packagingpackaging design • packets • Peter Dixon • photographic records • plain packproduct packagingSainsburys • Sainsburys Design Studio • Sainsburys Own Label • simple design • stripped down • supermarket • The Sainsbury Archive • UK

CONTRIBUTOR

Simon Perkins
09 MAY 2012

Welcome to the Era of Design

"All businesses, no matter what they make or sell, should recognize the power and financial value of good design.

Obviously, there are many different types of design: graphic, brand, packaging, product, process, interior, interaction/user experience, Web and service design, to name but a few. ...

You see, expecting great design is no longer the preserve of a picky design–obsessed urban elite – that aesthetically sensitive clique who'd never dare leave the house without their Philippe Starck eyewear and turtleneck sweaters and buy only the right kind of Scandinavian furniture. Instead, there's a new, mass expectation of good design: that products and services will be better thought through, simplified, made more intuitive, elegant and more enjoyable to use.

Design has finally become democratized, and we marketers find ourselves with new standards to meet in this new 'era of design.' To illustrate, Apple, the epitome of a design–led organization, now has a market capitalization of $570 billion, larger than the GDP of Switzerland. Its revenue is double Microsoft's, a similar type of technology organization but one not truly led by design (just compare Microsoft Windows with Apple's Lion operating system)."

(Adam Swann, 5/03/2012, Forbes)

Fig.1 "Mille Miglia" bicycle by VIVA [http://www.vivabikes.com/].

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advertisingaestheticsAmazon.comApple • Apple Care • applied discipline • B2Bbrandbrandingbrandsbusiness • business to business • CMO Network • competitive advantagecreativity • customer recommendation • customer satisfaction • customer-centric • customersdesign • design-led organisation • elegant design • employee satisfaction • enjoyable to use • era of design • feel good • financial value • First Direct • Forbesgood designgraphic designhyperconnectedIKEAinnovative designinteraction designinterior designintuitive designleadership • led by design • marketer • marketingmeaningful experiences • Michael Eisner • MicrosoftMicrosoft Windows • new era • new standardsoperating systempackagingPhilippe StarckPinterest • process design • product design • rewarding experiences • service design • service touchpoints • social media • social-media-fueled society • Switzerland • urban elite • user experience design (UX)web design

CONTRIBUTOR

Simon Perkins
30 MARCH 2012

Repo Man: generic packaging in a plain pack world

"Clark Collins definition of Repo Man as an 'hilarious genre–hopping indictment of consumerism in which, for example, all cans of drink in the supermarket are labelled simply 'drink'' (Collins 2001: 36)"

(Nicholas Rombes)

Nicholas Rombes (2005). New Punk Cinema, Edinburgh University Press.

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1980s1984 • Alex Cox • alienanti-consumeristapocalyptic • apocalyptic cynicism • b-movieblack humour • Blair Witch Project • blue text • cans of drink • Chevrolet Malibu • Chevy Malibu • consumableconsumerismconsumptioncoolcounterculturecult moviecynicismdesign conceit • disenfranchised • drink • Emilio Estevez • filmfilm genre • Flipper (band) • food label • generic • generic brand • generically • grocery store • Gummo • humour • indictment of consumerism • labellow budget • memento • new wave • Otto (character) • packagingpackaging design • plain • plain pack • plain white • product packagingproduct placementpunkpunk rockpunk rock ethosrebellion • Repo Man (1984) • Requiem for a Dream (2000) • Ronald Reagan • Run Lola Run (1998) • shoppingsubculturesupermarket • The Celebration • Timecode (2000)

CONTRIBUTOR

Simon Perkins
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