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Which clippings match 'Intertwingularity' keyword pg.1 of 1
21 MARCH 2012

The Future of the Book: design speculation

"The Future of the Book is a design exploration of digital reading that seeks to identify new opportunities for readers, publishers, and authors to discover, consume, and connect in different formats.

As more people consume pages in pixels, IDEO designers wondered why we continue to discover and consume the written word through the old analog, page–turning model. We asked: what happens when the reading experience catches up with new technologies?

The team looked at how digital and analog books currently are being read, shared and collected, as well as at trends, business models and consumer behavior within related fields. We identified three distinct opportunities – new narratives, social reading with richer context, and providing tools for critical thinking – and developed a design concept around each one.

The first concept, 'Alice,' turns storytelling on its head by making narratives non–linear and participatory. With Alice, the story world starts bleeding into the everyday life of the reader. Real–world challenges, like acting on a phone call from the lead character, or participating in photo based scavenger hunts, unlock new aspects of the story, and turn other readers into collaborators or competitors. Alice is a platform for authors to experiment with narratives, to allow their stories to transcend media, and to engage fans in the storytelling process.

The second concept, 'Coupland,' makes book discovery a social activity by allowing readers to build shared libraries and hear about additional texts through existing networks. Coupland makes it easy for busy professionals to stay on top of industry must–reads. Businesses can assign book budgets to their employees and build collective libraries through a group–licensing model. Personal recommendations, aggregation of reading patterns, and the ability to follow inspiring individuals and groups help ensure that Coupland users always are tapped into the latest essential content within and outside of the organization.

The third concept, 'Nelson,' connects books to commentary, critique, and contextual information, letting readers explore a topic from multiple perspectives. Nelson reinforces the role of books as carriers of knowledge and insight. Readers can explore polarizing material and see whose word currently has the greatest impact on popular opinion and debate. Layers of connected commentary, news, and fact–checking augment the core book content – providing greater context and encouraging debate and scrutiny.

Each concept features a simple, accessible storytelling format and a particular look and feel. We believe that digital technology creates possibilities, so our solutions truly adapt to the new environment, rather than emulate analog qualities onscreen. For example, we resisted any temptation to move books closer to the bite–sized character of other digital media, because longhand writing encourages immersion (deep reading) and reflection."

(IDEO, 2010)



2010Alice in Wonderlandanalogue bookbooks • collective libraries • connected commentary • consumer behaviour • contextual information • convergence • deep reading • design concept • design exploration • different formats • digital booksdigital mediadigital readingdigital technology • Douglas Coupland • end of printenvisioningformatfuture of the bookgo digitalhybrid formIDEO • inspiring individuals • intertwingularity • longhand writing • look and feelmedia formsmultiple perspectives • must-reads • narrative • new narratives • new opportunitiesnew technologiesnon-linearoff the pagepage-turning model • pages in pixels • personal recommendation • pictures under glass • reader • readersreading experience • reading patterns • rich context • shared libraries • social activity • social readingspeculative designstorystorytellingstorytelling formattechnology convergenceTed Nelsonthe future of the booktrendswritten word


Simon Perkins
10 OCTOBER 2009

Xanadu: editable, quotable, annotatable; multiple dimensions and views

"2). Everything Must be editable, quotable, annotatable – all the time by everyone. This is not optional. It must, however, be clear what has been modified, and who made the revisions.

3). The same information can be structured–viewed–formatted in various ways. Simultaneously having multiple dimensions and views. Potentially infinite dimensions will allow the same data to be included in vast numbers of sets, lists, and structures. Each user can have many unique personal dimensions linking all the documents they have ever accessed. They will be able to view these dimensions on any Internet connected computer, thus in effect, allowing their complete personal computing environments to follow them to any available screen in the world. By following along their personal time dimension from past through future, it provides a simple chronological organizing structure. You could even have a dimension linking all your favorite dimensions created by others. The real world will be one of the transparent overlays, it will be that other reality. It will be the strongly predominant display in mission critical situations, such as driving and close encounters with loved ones."

(Jack Seay, 6 February 2005)



Simon Perkins

A body of literature is a system of interconnected writings

"A [body of] literature is a system of interconnected writings. We do not offer this as our definition, but as a discovered fact. And almost all writing is part of some literature.

These interconnections do not exist on paper except in rudimentary form, and we have tended not to be aware of them. We see individual documents but not the literature, just as people see other individuals but tend not to see the society or culture that surround them.

The way people read and write is based in large part on these interconnections.

A person reads an article. He or she says to himself or herself, 'Where have I seen something like that before? Oh, yes' –– and the previous connection is brought mentally into play."
(Ted Nelson)

Literary MACHINES 1980 bis 1987, by Theodor Holm NELSON ISBN 0–893467–056–2



hypertext • interconnections • intertwingled • intertwingularitylink • Literary Machines • literatureProject XanadureferenceTed NelsonTheodor Holm Nelson


Simon Perkins
01 FEBRUARY 2004

Wiki: Information Publishing and Linking Software

"A WikiWikiWeb enables documents to be authored collectively in a simple markup language using a web browser. Because most wikis are web–based, the term 'wiki' is usually sufficient. A single page in a wiki is referred to as a 'wiki page', while the entire body of pages, which are usually highly interconnected, is called 'the wiki'.'Wiki wiki' means 'fast' in the Hawaiian language, and it is the speed of creating and updating pages that is one of the defining aspects of wiki technology. Generally, there is no prior review before modifications are accepted, and most wikis are open to the general public or at least to all persons who also have access to the wiki server. In fact, even registration of a user account is not often required."

Wikipedia (01–02–2004)



2004 • calque • definitions • dense linking • etymology • Hawaiianhyperlinkedinformation in contextinformation networkintertwingularitylinking structure • MediaWiki • new technologyrhizomatic associationsrhizomatic structurerhizomorphousterminologywikiWikipedia • WikiWikiWeb • WikkaWiki

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