Not Signed-In
Which clippings match 'Urban Environment' keyword pg.1 of 1
14 JULY 2012

70 creative street marketing campaigns

"Même si la publicité commence à être contestée (les anti-pubs, les propos sur la suppression de la pub sur les chaînes publiques…) , elle reste un excellent média de communication, surtout si elle est bien intégrée à notre environnement urbain ! ... En voici la preuve en images avec 70 publicités à la fois drôles et créatives !"

(Conseils Marketing, 6 April 2008)

1

2

3

4

TAGS

ad spaceadvertisingadvertising campaign • advertising concepts • advertising in public spaces • creative advertising • direct contact with customers • emotional experience • emotional reaction • emotive manipulationethical consequencesethical issuesethics • Father Bob Maguire Foundation • marketing campaign • memorable brand experience • OTTO (magazine) • paper towel dispenser • public places • public spacesex in advertisingstreet furniture • street marketing • streetssustainabilitysustainable consumptiontangible advertising media • towel dispenser • urban environmentvisual communicationvisual punWorld Wide Fund For NatureWWF

CONTRIBUTOR

Simon Perkins
27 JANUARY 2012

Urban Informatics Research Lab: transdisciplinary research cluster

"The increasing ubiquity of digital technology, internet services and location-aware applications in our everyday lives allows for a seamless transitioning between the visible and the invisible infrastructure of cities: road systems, building complexes, information and communication technology and people networks create a buzzing environment that is alive and exciting.

Driven by curiosity, initiative and interdisciplinary exchange, the Urban Informatics Research Lab at Queensland University of Technology (QUT) is a transdisciplinary cluster of people working on research and development at the intersection of people, place and technology with a focus on cities, locative media and mobile technology."

(Marcus Foth)

Fig.1 QUT Urban Informatics researchers Markus Rittenbruch and Mark Bilandzik talk about the role of data in their work with street computing and the Creative Industries Urban Informatics research lab.

1

TAGS

applied researchAustralia • building complexes • built environmentcities • city infrastructure • crowdsourcingdigital technologyeverydayinformaticsinformation and communication technologyinterdisciplinary • internet services • invisible infrastructure • location • location-aware applications • location-basedlocation-specificlocative mediamobile technologynetworksopen data • people and technology • places and technology • QUTresearch and developmentresearch centre • road systems • situated data • street computing • transdisciplinary • transdisciplinary cluster • ubiquitous computingurbanurban dataurban environment • urban informatics • Urban Informatics Research La

CONTRIBUTOR

Simon Perkins
Sign-In

Sign-In to Folksonomy

Can't access your account?

New to Folksonomy?

Sign-Up or learn more.