Not Signed-In
Which clippings match 'Unpredictability' keyword pg.1 of 1
07 FEBRUARY 2013

The Strategic Plan is Dead. Long Live Strategy

"The approach we developed in working with our clients at Monitor Institute is what we call adaptive strategy. We create a roadmap of the terrain that lies before an organization and develop a set of navigational tools, realizing that there will be many different options for reaching the destination. If necessary, the destination itself may shift based on what we learn along the way.

Creating strategies that are truly adaptive requires that we give up on many long–held assumptions. As the complexity of our physical and social systems make the world more unpredictable, we have to abandon our focus on predictions and shift into rapid prototyping and experimentation so that we learn quickly about what actually works. With data now ubiquitous, we have to give up our claim to expertise in data collection and move into pattern recognition so that we know what data is worth our attention. We also know that simple directives from the top are frequently neither necessary nor helpful. We instead find ways to delegate authority, get information directly from the front lines, and make decisions based on a real–time understanding of what's happening on the ground. Instead of the old approach of 'making a plan and sticking to it,' which led to centralized strategic planning around fixed time horizons, we believe in 'setting a direction and testing to it,' treating the whole organization as a team that is experimenting its way to success.

This approach wouldn't surprise anyone in the world of current military strategy. Recent generations of military thinkers have long since moved beyond the traditional approach, most notably famed fighter pilot John Boyd. He saw strategy as a continuous mental loop that ran from observe to orient to decide and finally to act, returning immediately to further observation. By adopting his mindset (with a particular emphasis on the two O's, given our turbulent context), we can get much better at making strategy a self–correcting series of intentional experiments.

To provide structure to this fluid approach, we focus on answering a series of four interrelated questions about the organization's strategic direction: what vision you want to pursue, how you will make a difference, how you will succeed, and what capabilities it will take to get there.

The skills and mindset for today's strategic planning will come from continuously asking ourselves these questions about our organizations, programs, and initiatives. Once we accept Dwight D. Eisenhower's sage advice that 'Plans are useless, but planning is everything,' we will be ready to adapt to whatever curveballs the twenty–first century sees fit to throw."

(Dana O'Donovan & Noah Rimland Flower, 10 Jan 2013, Stanford Social Innovation Review)



adapting to changeadaptive approach • adaptive strategy • becomingcentralisation • continuous mental loop • data is ubiquitous • decision makingDwight Eisenhower • evolving trajectory • experimentation • experimenting to success • fixed time horizons • fluid approach • John Boyd • military strategy • military thinkers • Monitor Institute • navigational tools • pattern recognitionplanning • plans are useless • predictionsrapid prototyping • real-time understanding • roadmap • shifting destinations • strategic directionstrategic planningtactical engagementturbulent contextuncertain environmentsunpredictability


Simon Perkins
18 JANUARY 2012

Glitch art: created purposefully through databending and corruption

"Data glitches are unavoidable. As technology gets more complex, it's easier and easier for a small bug to creep in and ruin your perfect data. But a growing number of artists in different fields are coming to value these glitches, and have begun attempting to insert them purposefully into their work using a technique called 'databending'.

'Glitch art' is a term that there's some debate over: Many argue that it can only apply when a glitch is unintentional –– when it occurs naturally due to an error in hardware or software that leads to the corruption of whatever it is the artist was trying to create.

But there are ways of intentionally inducing some of these glitches, a process called 'databending'. Databending draws its name from the practice of circuit bending –– a practice where childrens' toys, cheap keyboards and effects pedals are deliberately short–circuited by bending the circuit board to generate spontaneous and unpredictable sounds."

(Duncan Geere, 17 August 2010, Wired UK)

Fig.1 Don Relyea, "glitched out video".

Fig.2 David Szauder, "supra glitch".




aestheticisationaestheticsanalogue errorsartartefactingartefacts • bug • bugs • circuit bending • corrupting digital code • corrupting digital datacorruptioncraft as conceptdatadata glitchesdatabendingdegradationdesign formalismdigitaldigital culturedigital detritusdigital errorsdigital materialismdistortionerrorexperimentationgenerativeglitchglitch aestheticsglitch artglitch practitionersglitched out videoglitches • glitschig • inducing glitches • malfunction • perfect data • purposeful glitching • randomnessreadymade • short-circuit • supra glitch • tech-arttechniquetechnologyunintentionallyunpredictability


Simon Perkins

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