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Which clippings match 'Theme Tune' keyword pg.1 of 1
02 JULY 2012

Stadium UK: BBC Olympics title sequence revealed

"RKCR/Y&R, Red Bee Media and Passion Pictures' director Pete Candeland turn the UK into a giant sporting venue for the BBC's Olympics marketing trail and title sequences

Super-stylised athletes are seen competing in Scottish lochs, terraced streets and around London in the film which will be used across all the BBC's TV and digital Olympics content. The film also features Five Steps, the Olympics 'theme tune' written by Elbow.

RKCR/Y&R developed the concept, the animation was by Passion and the sequence was produced by Red Bee Media. It will be used for the BBC's 2012 title sequences and on desktop, mobile tablets and 'connected' TV content. A full two-minute, 40 second version will be premiered on BBC ONe on July 3. 60, 40, 30 and five second versions will be used throughout the Games."

(Creative Review, 2 July 2012, 10:12)

Fig.1 BBC "Stadium UK" created by Agency: RKCR/Y&R; ECD: Damon Collins; Creatives: Jules Chalkley, Nick Simons, Ted Heath, Paul Angus; Production company: Passion Pictures/Red Bee Media; Animation production company: Passion Pictures; Director: Pete Candeland.
Fig.2 Published on 24 Jul 2012 by "london2012", the London 2012 Olympic mascots Wenlock and Mandeville.

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TAGS

20123D3D animationadvertisingadvertising campaignanimation • animation production • athlete • BBC • BBC Children in Need • BBC Philharmonic Orchestra • BBC TV • connected TV content • Creative Review (magazine) • Damon Collins • Elbow (band) • Five Steps (music) • Jules Chalkley • landmarkslandscapeLondonLondon 2012 Olympics • Mandeville • marketing campaign • marketing trail • Nick Simons • NovaVox gospel choir • Olympic GamesOlympic Games 2012Olympic StadiumOlympics • Olympics content • Passion Pictures • Paul Angus • Pete Candeland • promotion • Rainey Kelly Campbell Roalfe Y&R • Red Bee Media • RKCR/Y&R • Scottish lochs • sport • Sport Relief • sporting arena • sporting venue • Stadium UK • Ted Heath • terraced streets • theme tunetitle sequenceUKUnited Kingdomvisual design • Wenlock

CONTRIBUTOR

Simon Perkins
22 SEPTEMBER 2011

Lost tapes of the Dr Who composer

"Delia Derbyshire was working in the BBC's Radiophonic Workshop in 1963 when she was given the score for a theme tune to a new science fiction series.

She turned those dots on a page into the swirling, shimmering Doctor Who title music - although it is the score's author, Ron Grainer, who is credited as the composer.

Now David Butler, of Manchester University's School of Arts, Histories and Cultures has revealed for the first time the existence of 267 tapes found in Ms Derbyshire's attic when she died in 2001.

They were, until last March, in the safekeeping of Mark Ayres, archivist for the Radiophonic Workshop - and have lain unheard for more than 30 years."

(Nigel Wrench, 18 July 2008, BBC NEWS)

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TAGS

1963 • archivist • authorshipBBCBBC Radiophonic Workshopcomposercultural heritage • Delia Derbyshire • Doctor Who • Manchester University • Mark Ayres • pioneerpioneering womenRadiophonic Workshop • Ron Grainer • science fictionscore • shimmering • soundtrack • swirling • tapes • televisiontheme tunetitle musicUKwomen in history

CONTRIBUTOR

Simon Perkins
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