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Which clippings match 'Hub' keyword pg.1 of 1
05 JANUARY 2013

Visualising interconnectedness through social network streams

"Tech City Map, created by developers at Trampoline Systems and designed by Playgen, pulls in streams of social network data for all of the businesses in the area to help analyse their influence. The Tech City Map follows in the footsteps of Matt Biddulph's original Silicon Roundabout map as well as Wired's very own version, produced in 2009."

(Olivia Solon and Nate Lanxon, 10 November 2011, Wired UK)



2011 • academic partners • affinityAmazon.combusinessbusiness community • Central London • chartCiscoCity University Londoncluster mapping • creative startup • data visualisationDavid Camerondiagrameast LondonEast London Tech CityEric van der KleijFacebookGoogle IncGoogle MapsGreenwichHackneyhubImperial College Londoninformation visualisationIntelinterconnectedness • Islington • LondonLoughborough Universitymap • Matt Biddulph • media companiesnetwork • Newham • next-generation applications • next-generation services • Old Street • Old Street roundabout • Olympic Legacy Company • Olympic Park • Playgen • Qualcomm • Queen Elizabeth Olympic Park • relatedness • retweets • ShoreditchSilicon Roundabout • Silicon Roundabout map • Silicon Valleysoftware companiesstart-up business • Stratford • Tech City • Tech City cluster • Tech City Map • technology companies • Tower Hamlets • Trampoline Systems Ltd • Twitter streamUK • UK headquarters • University College LondonvisualisationVodafoneweb of connections


Simon Perkins

Information Flows Through Digital Social Network Analysis

Lada Adamic (HP Invent)
Unlike viruses, which spread indiscriminately from host to host, pieces of information are propagated by people who find them interesting and who pass the information to others who they think may be interested. Since people are most similar to their immediate contacts, and this similarity decays as the distance in the social network between individuals increases, information becomes less relevant further away from the source and is unlikely to spread throughout the network. This holds true even in networks with power–law connectivity distributions where highly connected individuals, known as hubs, have the opportunity to potentially spread information to a large number of people. Taking advantage of the fact that significant portion of communication, especially within a corporation, occurs via email, we confirmed our model by observing the occurrence of attachments in mailboxes and by simulating the spread of information using actual email patterns.

Mapping rhizomatic structures of electronically mediated human interaction via network communication.



decayflowshubinformation flow • propagate • rhizomesocial networkvirusvisualisation

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