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Which clippings match 'Viewing Experience' keyword pg.1 of 1
07 NOVEMBER 2014

Let's stop pretending that theatre can't be captured on screen

"I recall a Punch cartoon of the late 1950s showing two moviegoers gazing in astonishment at the latest 3D spectacle. 'Next thing,' one of them remarked, 'they'll be having real people up there.' But we are now in an era when the gap between film and theatre, thanks to sophisticated technology, is constantly narrowing. I went this week to a preview of Digital Theatre's screen version of Richard Eyre's Almeida production of Ibsen's Ghosts: I can only say that it offered an experience comparable to that I had in the theatre. I'd also recommend everyone to see it when it's shown in 200 cinemas across the UK and Ireland on 26 June.

It's not quite the same as National Theatre Live, where cinemagoers vicariously attend a single performance. Digital's Ghosts, I'm told, was shot over three successive evenings during the show's run at the Trafalgar Studios. But, whatever the process, the result is to democratise theatre. It's not just that the performance can be seen worldwide. The key point is that everyone now has the best seat in the house."

(Michael Billington, 18 June 2014)

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TAGS

1950s20143D effect • acclaimed productions • Almeida Theatre • astonishment • captured on screen • digital theatre • Digital Theatre Ltd • embodied experience • filmed production • Ghosts (Henrik Ibsen) • global online audience • Henrik Ibsen • high-definition technology • in the round • live performance captured authentically onscreen • live performance on cinema screens • live theatre • moviegoer • multiple camera angles • National Theatre Live • Punch (cartoon)real people • Richard Eyre • screen version • sophisticated technology • theatre companies • theatre is an irreducible experience • viewing experiencevisceral experiencevisual spectacle

CONTRIBUTOR

Simon Perkins
21 OCTOBER 2013

3 Design Layouts: Gutenberg Diagram, Z-Pattern, and F-Pattern

"Several layout patterns are often recommended to take advantage of how people scan or read through a design. 3 of the more common are the Gutenberg diagram, the z–pattern layout, and the f–pattern layout. ... While patterns like the Gutenberg diagram, the z–pattern, and the f–pattern layout suggest that there is a natural path the eye will take through a design, the reality is they refer only to designs dominated by large blocks of text with little to no hierarchy. ... Instead of trying to force your design into one of the patterns described, decide instead what information you want the viewer to see and through a series of focal points and design flow lead their eyes through your hierarchy of information. That's really the only pattern you need to use."

(Steven Bradley, 7 February 2011)

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TAGS

design for the screen • F-layout design • F-pattern • Gutenberg diagram • layoutlayout designlayout patternslayoutspage layoutpage layout designpage layout patternUIviewing experiencevisual communicationvisual screen designweb designweb layoutweb page layoutsweb pages • Z-layout design • Z-pattern

CONTRIBUTOR

Simon Perkins
09 MAY 2011

Monkey Magazine: a new publishing vernacular?

"In the future, as depicted in the 2002 film Minority Report, our periodicals will create interactive, hybrid reading/viewing experiences–with built–in sound and motion–based commercials rather than static advertisements, incorporating news footage with pages that dissolve and re–form to reflect breaking stories. Despite minute gestures in that direction, such as the Amazon Kindle and G24, The Guardian's PDF newspaper that's updated throughout the day, that vision of media–if there's really a market for it–is a long way off. ...

Nevertheless, something ... is now available weekly from Dennis Publishing, the company that gave the world The Week, Maxim and several other British 'lad magazines' as well as launched their American spin–offs. Monkey is proportioned like a glossy, has an interface that mimics the turning of pages and even has a magazine–like layout: margins, a basic two–column grid, images combined with text and print–like pacing. The difference is that Monkey's text sparkles (literally, if not figuratively), dances and slides onto the page. Many of the photos will turn into movies or slideshows (some rather naughty) when clicked, and on some spreads users can shuffle page elements, substituting one image for another. The format also changes to serve its content. A small mini–magazine with short reviews is digitally 'stitched' into the 'middle' of each issue. Additionally, most advertisements come alive, thanks either to Flash, streaming video or some combination, showing previews of movies or commercials for products framed by the equivalent of a full–page ad.

To be sure, Monkey does nothing that isn't done on other websites, and it has formal predecessors for its page interface–the arty This Is a Magazine, for one, and the webified versions of print glossies from Zinio for another. But unlike the wider web–which has evolved its own vocabulary and conventions for storytelling–and other web magazine predecessors–for which the turn–the–page interface seems a formal conceit–Monkey truly blends old and new media design conventions in a way that is both appalling and appealing."

(Jandos Rothstein, 29 January 2008)

Fig.1 Monkey Magazine, 2011. Dennis Publishing, Issue 183, pp.8,9.

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TAGS

Adobe FlashAIGAAmazon Kindleanimated presentationcelebritycontent formconventions • Dennis Publishing • design aestheticsdesign conventionsdesign for the screendesign vocabulary • digitally stitched • e-zine • experience design • ezine • formal conceit • G24 • hybridhybrid experiencehybrid forms • lads mag • magazinemagazine layout • Maxim (magazine) • mens magazine • mini-magazine • Minority Report • Monkey Magazine • motion-based commercials • multimedianaughtynew medianews footagenewspaper • page interface • page metaphorpaginationpastiche • PDF newspaper • pin-upprediction • print glossies • print-like • publishingreading experience • screen dissolve • sexslide showstorytellingstreaming videoThe Guardian • The Week (magazine) • This Is a Magazine • triviaturn-the-page interfacevernacularviewing experiencevisual communicationvisual languagevisual vernacularweb designweb magazineweb vernacularwebified • webzine • Zinio (magazine)

CONTRIBUTOR

Simon Perkins
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