"The economists Richard Lester and Michael Piore have studied the firms that sought to create the switching technology, finding that cooperation and collaboration within certain companies allowed them to make headway on the switching technology problem, whereas internal competition at other corporations diminished engineers’ efforts to improve the quality of the switches. Motorola, a success story, developed what it called a 'technology shelf,' created by a small group of engineers, on which were placed possible technical solutions that other teams might use in the future; rather than trying to solve the problem outright, it developed tools whose immediate value was not clear. Nokia grappled with the problem in another collaborative way, creating an open-ended conversation among its engineers in which salespeople and designers were often included. The boundaries among business units in Nokia were deliberately ambiguous, because more than technical information was needed to get a feeling for the problem; lateral thinking was required. Lester and Piore describe the process of communication this entailed as 'fluid, context-dependent, undetermined.'[20]
By contrast, companies like Ericsson proceeded with more seeming clarity and discipline, dividing the problem into its parts. The birth of the new switch was intended to occur through 'the exchange of information' among offices 'rather than the cultivation of an interpretative community.'[21] Rigidly organized, Ericsson fell away. It did eventually solve the switching technology problem, but with greater difficulty; different offices protected their turf. In any organization, individuals or teams that compete and are rewarded for doing better than others will hoard information. In technology firms, hoarding information particularly disables good work.
The corporations that succeeded through cooperation shared with the Linux community that experimental mark of technological craftsmanship, the intimate, fluid join between problem solving and problem finding. Within the framework of competition, by contrast, clear standards of achievement and closure are needed to measure performance and to dole out rewards.
[20] Richard K. Lester and Michael J. Piore, Innovation, the Missing Dimension (Cambridge, Mass.: Harvard University Press, 2004), 98.
[21] Ibid., 104."
(Richard Sennett, 2008, pp.32-33)
1). Sennett, R. (2008). "The Craftsman". New Haven & London, Yale University Press.
"The theme of the lecture addresses a question: how can we design spaces in the city which encourage strangers to cooperate? To explore this question, I'll draw on research in the social sciences about cooperation, based on my book, and relate this research to current issues in urban design."
(Harvard Graduate School of Design, 28 February 2012)
"To McCullough, computer animation, geometric modeling, spatial databases – in general, all forms of media production or design – can be said to be 'crafted' when creators 'use limited software capacities resourcefully, imaginatively, and in compensation for the inadequacies of prepackaged, hard-coded operations' (21).... Again, as Sennett suggests, we 'assert our own individuality' against the prepackaged, predetermined processes and limitations of the tools we're using. Craftsmanship, says aesthetic historian David Pye, is 'workmanship using any kind of technique or apparatus, in which the quality of the result is not predetermined, but depends on the judgment [sic], dexterity and care which the maker exercises as he works' (45).
'Workmanship engages us with both functional and aesthetic qualities. It conveys a specific relation between form and content, such that the form realizes the content, in a manner that is enriched by the idiosyncrasies of the medium' (McCullough p.203). '[E]ach medium,' McCullough says, 'is distinguished by particular vocabulary, constructions, and modifiers, and these together establish within it a limited but rich set of possibilities' (McCullough p.230). Similarly, each methodology, or each research resource, has its own particular vocabulary, constructions, modifiers, obligations, and limitations. We need to choose our tools with these potentially enriching, and just as potentially debilitating, idiosyncrasies in mind. Do we need advanced software, or will iMovie suffice? Do we need to record an focus group in video – or will the presence of the camera compromise my rapport with my interviewee? Will an audio recording be more appropriate? Do we need to conduct primary interviews if others have already documented extensive interviews with these same subjects? Do we need to conduct extensive, long-term field-work – or can we accomplish everything in a short, well-planned research trip? How do I match my problem or project to the most appropriate tool?"
(Shannon Mattern, Words in Space)
Malcolm McCullough, Abstracting Craft: The Practiced Digital Hand (Cambridge, MA: MIT Press, 1996).
"In the archaic theatre there was relatively little divide between spectator and performer, seeing and doing; people danced and spoke, then retired to a stone seat to watch others dance and declaim. By the time of Aristotle, actors and dancers had become a caste with special skills of costuming, speaking, and moving. Audiences stayed offstage, and so developed their own skills of interpretation as spectators. As critics, the audience sought to speculate then about what the stage-characters did not understand about themselves (though the chorus on stage sometimes also took on this clarifying role)."
(Richard Sennett, 2008, p.125)
Fig.1 Lysistrata Summer 2006 University of Florida
2). Sennett, R. (2008). "The Craftsman". New Haven & London, Yale University Press.
"The idea of an open city is not my own: credit for it belongs to the great urbanist Jane Jacobs in the course of arguing against the urban vision of Le Corbusier. She tried to understand what results when places become both dense and diverse, as in packed streets or squares, their functions both public and private; out of such conditions comes the unexpected encounter, the chance discovery, the innovation. Her view, reflected in the bon mot of William Empson, was that 'the arts result from over-crowding'. Jacobs sought to define particular strategies for urban development, once a city is freed of the constraints of either equilibrium or integration. These include encouraging quirky, jerry-built adaptations or additions to existing buildings; encouraging uses of public spaces which don't fit neatly together, such as putting an AIDS hospice square in the middle of a shopping street. In her view, big capitalism and powerful developers tend to favour homogeneity: determinate, predictable, and balanced in form. The role of the radical planner therefore is to champion dissonance. In her famous declaration: 'if density and diversity give life, the life they breed is disorderly'. The open city feels like Naples, the closed city feels like Frankfurt."
(Richard Sennett, 2006)
Fig.1 Busy street in Naples, marlenworld.com
Fig.2 Paris, Les Olympiades, 1969-1974, Thierry Bézecourt in 2005
[3] Sennett, R. (2006). The Open City: The Closed System and The Brittle City. Urban Age.