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Which clippings match 'World Wide Fund For Nature' keyword pg.1 of 1
14 JULY 2012

70 creative street marketing campaigns

"Même si la publicité commence à être contestée (les anti-pubs, les propos sur la suppression de la pub sur les chaînes publiques…) , elle reste un excellent média de communication, surtout si elle est bien intégrée à notre environnement urbain ! ... En voici la preuve en images avec 70 publicités à la fois drôles et créatives !"

(Conseils Marketing, 6 April 2008)

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TAGS

ad spaceadvertisingadvertising campaign • advertising concepts • advertising in public spaces • creative advertising • direct contact with customers • emotional experience • emotional reaction • emotive manipulationethical consequencesethical issuesethics • Father Bob Maguire Foundation • marketing campaign • memorable brand experience • OTTO (magazine) • paper towel dispenser • public places • public spacesex in advertisingstreet furniture • street marketing • streetssustainabilitysustainable consumptiontangible advertising media • towel dispenser • urban environmentvisual communicationvisual punWorld Wide Fund For NatureWWF

CONTRIBUTOR

Simon Perkins
19 MAY 2010

Ecosia: eco-friendly Internet search engine

"Ecosia is an eco-friendly Internet search engine backed by Yahoo, Bing and the World Wide Fund For Nature (WWF). It basically works like any other search engine but, unlike others, Ecosia gives at least 80% of its advertising revenue to a rainforest protection programme run by the WWF.

Because of this, Ecosia users can save about two square metres of rainforest with every search they do - without paying anything. Furthermore, all Ecosia servers run on green electricity, so they do not cause any CO2 emissions. By using Ecosia, you can turn your web searches green."

(Ecosia)

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TAGS

advertising revenue • Bing • CO2CO2 emissionsconsumptionecoeco-friendly • Ecosia • ethicsGermanygreen • green electricity • Internetrainforest • rainforest protection • responsibilitysearchsearch enginesustainabilitytechnology • web searches • World Wide Fund For NatureWWFYahoo!

CONTRIBUTOR

Simon Perkins
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