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Which clippings match 'Supermarket' keyword pg.1 of 1
20 NOVEMBER 2013

Own Label Sainsbury's Design Studio 1962-1977

"In 1962, when Peter Dixon joined the Sainsbury's Design Studio, a remarkable revolution in packaging design began. The supermarket was developing its distinctive range of Own Label products, and Dixon's designs for the line were revolutionary: simple, stripped down, creative, and completely different from what had gone before. Their striking modernity pushed the boundaries, reflecting a period full of optimism. They also helped build Sainsbury's into a brand giant, the first real 'super' market of the time. This book examines and celebrates this paradigm shift that redefined packaging design, and led to the creation of some of the most original packaging ever seen.

Produced in collaboration with the Sainsbury family and The Sainsbury Archive, the book reveals an astonishing and exhaustive body of work. A unique insight into what and how we ate, the packaging is presented using both scanned original flat packets and photographic records made at the time. With an essay by Emily King featuring interviews with Peter Dixon and Lord Sainsbury of Preston Candover."

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TAGS

1960s19621970sbrandBritish designcolour fielddesign aestheticsdesign simplicitydesign studio • Emily King • food labelformalist design aesthetics • FUEL (design group) • graphic designgraphic design collectiongraphic design historyinformation design • John Sainsbury • labelmodernist aestheticsmodernity • Own Label (book) • packagingpackaging design • packets • Peter Dixon • photographic records • plain packproduct packagingSainsburys • Sainsburys Design Studio • Sainsburys Own Label • simple design • stripped down • supermarket • The Sainsbury Archive • UK

CONTRIBUTOR

Simon Perkins
08 JULY 2012

From LMS to VLE or from supermarkets to airports: Classifying elearning platforms using metaphors

"This paper presents a rational model developed to make sense of various elearning platforms currently in use in Australian universities. The conceptualisation and organisation of the elearning platforms is underpinned by an educational psychology framework of social construction of meaning, data visualisation and story telling for meaning making. The model explains how various elearning platforms can be integrated to represent a threedimensional, hierarchical construct that has the potential to aid understandings about the utility of information systems (IS) for learning and teaching. The model shows that LAMS, which has gained increasing popularity in Europe (Laurillard & Masterman, 2010), is usefully depicted as a 'middle ground' system, successfully bridging conventional LMSs and more advanced IS, referred here as (MU)VLEs (Multi–User Virtual Learning Environments). The model has important implications on how university lecturers, classroom teachers and students come to engage with an increasingly complex elearning environment."

(Eva Dobozy & Patricia Reynolds, LAMS Conference Sydney 2010)

Dobozy, E. & Reynolds, P. (2010). From LMS to VLE or from supermarkets to airports: Classifying elearning platforms using metaphors. Proceedings of the 5th International LAMS Conference 2010. http://lamsfoundation.org/lams2010sydney/papers.htm

TAGS

2010airport • airport metaphor • AustraliaAustralian universitiesclassification scheme • classifying • classroomcollaborationconceptual modelconceptualisationconference paper • constructivist approach • data visualisationDiana Laurillarde-learninge-learning application • e-learning conference • e-learning platformeducational psychologyelearning • elearning environments • elearning platforms • electronic portfolioengagement • Eva Dobozy • hierarchical orderinginformation systemsinformation visualisation • IS • LAMS • LAMS Conference • learninglearning and teachinglearning designlearning design support environmentlecturer • Liz Masterman • LMSmeaning makingmetaphor • Multi-User Virtual Learning Environments • MUVLE • Patricia Reynolds • pedagogysocial construction of meaningsocial constructivismsocial-constructivist approachstorytellingstudentssupermarketteachinguser requirementsvisual metaphorVLE

CONTRIBUTOR

Simon Perkins
30 MARCH 2012

Repo Man: generic packaging in a plain pack world

"Clark Collins definition of Repo Man as an 'hilarious genre–hopping indictment of consumerism in which, for example, all cans of drink in the supermarket are labelled simply 'drink'' (Collins 2001: 36)"

(Nicholas Rombes)

Nicholas Rombes (2005). New Punk Cinema, Edinburgh University Press.

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1980s1984 • Alex Cox • alienanti-consumeristapocalyptic • apocalyptic cynicism • b-movieblack humour • Blair Witch Project • blue text • cans of drink • Chevrolet Malibu • Chevy Malibu • consumableconsumerismconsumptioncoolcounterculturecult moviecynicismdesign conceit • disenfranchised • drink • Emilio Estevez • filmfilm genre • Flipper (band) • food label • generic • generic brand • generically • grocery store • Gummo • humour • indictment of consumerism • labellow budget • memento • new wave • Otto (character) • packagingpackaging design • plain • plain pack • plain white • product packagingproduct placementpunkpunk rockpunk rock ethosrebellion • Repo Man (1984) • Requiem for a Dream (2000) • Ronald Reagan • Run Lola Run (1998) • shoppingsubculturesupermarket • The Celebration • Timecode (2000)

CONTRIBUTOR

Simon Perkins
03 MAY 2010

The Mutato-Archive: a collection of non-standard fruits, roots and vegetables

"The Mutato–Archive is a collection of non–standard fruits, roots and vegetables, displaying a dazzling variety of forms, colours and textures... The complete absence of botanical anomalies in our supermarkets has caused us to regard the consistency of produce presented there as natural. Produce has become a highly designed, monotonous product. ... The Mutato–Project serves to document, preserve and promote these last survivors of biological variety."

(Uli Westphal, 2006)

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CONTRIBUTOR

Simon Perkins
18 FEBRUARY 2010

Sigmar Polke: Supermarkets

Fig.1 Sigmar Polke, Supermarkets (Wir Kleinbürger), 1976, Gouache, Goldbronze, Lack– und Acrylfarben, Filzstift, Collage auf Papier auf Leinwand, 207 x 295 cm., Privatbesitz, Hamburg, © Sigmar Polke, Photo: Peter Schälchli.

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CONTRIBUTOR

Simon Perkins
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