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23 MARCH 2012

Autumn 2012: Design and Social Innovation

"There is a growing interest in the role that design can play in catalysing, harnessing, spreading and scaling social innovation around the world. This is expressed in two key ways:

> by a growing number of professional designers and design disciplines applying their skills to addressing social issues; and

> by the adoption of design tools, techniques and methods by a growing number of other disciplines focused on developing social innovation.

Perhaps the most recognisable facet of this interest has been the rise of 'design thinking' not only in business, but increasingly in public service and policy fields. Fuelled by design agencies such as IDEO in the US, non–profit bodies such as the Design Council in the UK, and education institutions such as Stanford's 'd.school', design thinking has begun to be recognised as a key ingredient underpinning innovation (whether that be social innovation or not). Indeed, according to Sir George Cox, past chairman of the Design Council, design is what bridges creativity (the generation of new ideas) and innovation (the successful implementation of new ideas). In other words, design could be described as:

'the human power to conceive, plan, and realize products that serve human beings in the accomplishment of any individual or collective purpose' (Richard Buchanan, 2001)."

(Ingrid Burkett, Knowledge Connect)

Fig.1 AT.AW [http://www.at–aw.com]

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TAGS

2012action learning • catalysing social innovation • change observercitizenshipcivil societyclients • collective purpose • community services • conceive ideas • constituents • consumersCourtney Drake • critical insight • critical literature • critical thinking • cross-sector • d.school • deign approaches • design agenciesdesign approaches • design bridges creativity and innovation • Design Council (UK)design disciplinesdesign fielddesign innovationdesign methodsDesign Observer (magazine)design techniquesdesign thinkingdesign toolsdesignersdifferent perspectives • diversity of disciplines • education institutions • George Cox • harnessing social innovation • idea generationIDEO • individual purpose • Jacqueline Wechsler • Joanne Hutchinson • logframe • logframe analysis • long-term change • NESTAnew ideas • Open Book of Social Innovation • plan ideas • political reactionism • previous learning • professional designersprototypingpublic policy • public service • public services • real change • realise products • Richard Buchanan • scaling social innovation • School of Management • School of Visual Arts in New York • service implementation • serving human beings • significant change • social design • social ills • social innovation • Social Innovation Branch in DEEWR • social interventionsocial issuessocial policysocial sciencesocial sector • spreading social innovation • Stanford Universitystrategic planning • strategy and planning • successful implementation • the role that design • underpinning innovation • User-Centred Design (UCD)users • Vera Sacchetti • William DrenttelYale University • Young Foundation

CONTRIBUTOR

Simon Perkins
13 APRIL 2010

Redesigning Business Summit: how design thinking will aid the recovery

"When the old ideas stop working, business must find new ones. So is the current economic slowdown a fantastic opportunity for design?

To find out, the Design Council and The Economist brought leaders from business and design together at a major conference in March 2010. ...

In this short film Robin Bew, Chief Economist of the Economist Intelligence Unit, and Sir George Cox, Former Chairman of the Design Council, discuss how design thinking will aid the recovery."

(Design Council, UK)

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TAGS

2010businessconferencecreative economycreative industriesdesignDesign Council (UK)design thinkingeconomic recovery • economic slowdown • enterpriseentrepreneurshipGeorge Coxknowledge-based economyRDA • Redesigning Business Summit • Robin Bew • The Big Rethink (conference) • The EconomistUK

CONTRIBUTOR

Simon Perkins
29 OCTOBER 2008

The Cox Review of Creativity in Business

"The Cox Review of Creativity in Business: building on the UK's strengths was published on the 2nd December. The review was commissioned by the Chancellor of the Exchequer at the time of Budget 2005 and has been led by Sir George Cox.

The success of the creative industries notwithstanding, there is evidence that UK business is not realising the full potential of applying creativity more widely. The Cox review was commissioned to look at how best to enhance UK business productivity by drawing on our world–leading creative capabilities. The review has consulted extensively with key stakeholders in producing its findings, including the creative industries, businesses in a range of others sectors, education institutions and regional and devolved bodies, as well as international contacts, and has received invaluable contributions from a wide range of individuals and organisations.

The review sets out the steps that the Government and the business, broadcasting and education sectors should take to ensure that UK businesses harness the world–class creative talents that the UK possesses."
(HM Treasury)

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TAGS

2005businessCox Review • creative capabilities • creative industriescreativityculture • culture and creativity • digital economyeconomy • education sectors • enterpriseentrepreneurGeorge Coxinnovationintellectual property rightsIPRUK

CONTRIBUTOR

Roma Patel
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