ANAR Foundation: targeting children through lenticular imagery
"ANAR Foundation manages in Spain the European unique phone number 116 111, to attend children and teenagers under a risk situation. On this telephone number, only for minors, they can find the help they need in a totally anonymous and confidential way. But, how can we get our message to a child abuse victim, even when they are accompanied by an adult their aggressor?
Knowing the average height for adults and children under 10, we have created two different messages. Using an outdoor lenticular we show adults an awareness message, while children see a message where we offer them our help and show them the telephone number. A message only for children."
Fig.1 campaign created by Grey Spain (Grey EMEA, http://grey.com/emea/).
CONTRIBUTOR
Simon PerkinsSHARE
EvoFIT Facial composite system for identifying suspects to crime
"A facial composite is a picture of a suspect to crime (as seen on TV crime programmes and in the newspapers). Traditional composite systems used by the police require witnesses to describe an assailant's face and then to select individual facial features (producing a "composite" face). This process does not work well: we are not good at describing faces nor selecting individual features.
We have developed a different approach at the University of Stirling and the University of Central Lancashire. Unlike current systems, faces in EvoFIT are modelled in their entirety and are not separated into component parts. A facial composite (the new term for 'photofit') is created by first displaying a number of faces containing random eyes, noses, mouths, etc. A witness selects a few of these faces that are most similar to a criminal. The selected faces are then mixed or 'bred' together to produce another set for selection. Repeated a few times allows a composite to be 'evolved'."
(Charlie Frowd)
CONTRIBUTOR
Simon PerkinsSHARE
Counselling Through Online Visual Tools
"The Online counselling: Client outcomes (OcCo) is a project developed at Queensland University of Technology (QUT), and funded by the Australian Research Council (2004-2005). The project involves the research and creation of counselling framework in the form of online visual counselling tools. The framework has been developed at QUT and introduces a number of unique components that changes the way online counselling is conducted in an online environment. The tools have been designed to be client-centred, strengths-based, narrative and solution-focussed. One feature of the tools is their ability to enable young people to communicate their concerns to a counsellor. The tools allows them to present their concerns in a visual manner using interactive sociograms (relationship mapping), genograms (family mapping) and life events charts (self mapping). This brings one of the fundamental principles of traditional counselling - exploration of relationships - into the graphical online environment."
(Oksana Zelenko)
CONTRIBUTOR
Simon PerkinsSHARE
The Holocaust Museum
"Welcome to the Holocaust Theme Park A sort of Disneyland hyper-real tour of the past is offered at the Holocaust Memorial Museum in Washington DC - a 'theme park' stroll through genocide. On admission you are issued with an ID card, matching your age and gender to the name and photo of a real holocaust victim or survivor. As you progress through 3 floors of the exhibition, you can push your bar-coded card into computer stations and see how well or how badly your real life subject is faring. Will you (like him or her) end up saved, shot, gassed, incinerated? You'll find extermination camp bunks on which inmates lay unspeakably crammed, dying of malnutrition and typhus. You'll see the ovens in which victims of Zyklon-B gassings were burnt. Worst of all is the endlessly re-run video footage of EINSATZGRUPPEN mass-killing squads at work, shooting, stabbing, and filling ditches with piles of naked corpses. You are watching historical snuff movies. Have you really experienced the Holocaust in this Postmodern theme park? At the end, you'll find visitor's ID card dumped in litter bins among the drink bottle and chocolate wrappers. Your hyper-reality tour is over."
(Richard Appignanesi, 1995)
Appignanesi, R. 1995 Introducing Postmodernism, New York, US: Totem Books. 1419711
CONTRIBUTOR
The Constellations ProjectSHARE
