"Politecnico di Milano, in order to present the School of Design in its own stand at Salone del Mobile 2013, asked DensityDesign to realize a 4 mt x 2 mt poster showing the structure and the efficiency of the School of Design system at Politecnico. The visualization is a picture of the 2010 / 2011 academic year. We began with the visualization of the figures related to students.
On the left side you can start following the students path from the admission test to their bachelor degree, which is connected to data related to the type of contract one year after graduation (data referred to a 2010 survey).
We decided to integrate the visualization with information related to credits distribution. Every circle is a course of study and shows its typology of exams (theoretical courses, labs, etc.) with related C.F.U. (university course credits). Inside it is shown the average of earned credits by students every year. In the right side you can see the same data related to master degree.
We also visualized how many teachers each department gives to the school of design.
The poster has been completed with information about PhDs, technical and research labs and the number of students for each school of Politecnico.
The poster was realized in one week by Gabriele Calvi and Sara De Donno with the supervision of Michele Mauri."
(Sara De Donno, 24 April 2013, Density Design)
"When it comes to retail concepts, few brands create spaces as diverse and conceptual as Camper and Aesop. Both brands, though fundamentally different in their origins and sales offerings, showcase a strong affinity to design. Design plays an instrumental role in the consumer experience of their brand. Choosing design innovation as a life style that applies not only to their product allows them to push the envelope for unique solutions with every new store they open. In addition it is to note that Aesop often uses recycled materials or packaging elements creatively in new context. What makes it special is the fact that they team with independent designers (often locals reflecting best on local context) in creating shop concepts, ensuring each is totally unique in its setting in opposition to the trend of global uniformity."
Fig.1 Aesop, Brisbane, Australia.
Fig.2 Camper, Granada.
"an effective physical connection is still absolutely imperative to brand success. Rather than assuming that the physical space is being hindered by the growth of digital activity, brands and designers are beginning to embrace the newer channels where consumers are choosing to spend their time and deliver a physical environment that adds value around these. Get the basic understanding of the 'new purpose' of the physical space right and the physical manifestation of the design will boom from there.
The key is to design interiors that can respond and morph with social and cultural shifts, so that the spaces become a form of 'cultural commentary', adding value to the popular activities of today's audiences. Above all, interior design must be approached in a way that ensures that the brand communicates a relevant message through this critical channel. This can be achieved by considering and responding to three key topics: cultural relevance, social context and technology integration."
(Lucy Johnston, Design Week)
Fig. "The Anthropologist", iloveretail.com
SEVENTH INTERNATIONAL CONFERENCE ON DESIGN PRINCIPLES AND PRACTICES, Japan
Proposals for In-Person Presentations Due: 6 December 2012
"The International Conference on Design Principles and Practices, its associated design journals, the On Design Book Series and the Design News Blog are sites of discussion which explore the meaning and purpose of design. Participants in these forums also speaking in grounded ways about the task of design and the use of designed artifacts and processes. The Conference, Journal, Book Imprint and News Blog support a cross-disciplinary knowledge community, bringing together researchers, teachers and practitioners to discuss the nature and future of design. The resulting conversations weave between the theoretical and the empirical, research and application, market pragmatics and social idealism.
In professional and disciplinary terms, the conference, journals, book series and online media traverse a broad sweep to construct a transdisciplinary dialogue which encompasses the perspectives and practices of: anthropology, architecture, art, artificial intelligence, business, cognitive science, communication studies, computer science, cultural studies, design studies, education, e-learning, engineering, ergonomics, fashion, graphic design, history, information systems, industrial design, industrial engineering, instructional design, interior design, interaction design, interface design, journalism, landscape architecture, law, linguistics and semiotics, management, media and entertainment, psychology, sociology, software engineering, technical communication, telecommunications, urban planning and visual design – to name some of the design disciplines."